Royal Robbins Named To Textile Exchange Leaderboard For Use Of Ethically-Sourced MMC Fibers
June 1, 2020
San Francisco, CA, June 1, 2020 – Commitment to environmental and social responsibility has been at the core of the Royal Robbins business since the outdoor apparel brand’s inception more than 50 years ago. Royal Robbins’ use of eco-conscious, ethically-sourced fibers, called Manmade Cellulosic Fibers (Tencel™ Lyocell and Tencel™ Modal), is garnering international recognition. Royal Robbins has been named to the Textile Exchange leaderboard and is included in the 2019 Textile Exchange Material Change Insights Report, published May 27, 2020.
“We are very proudto be included on the Textile Exchange leaderboard,” said Kaytlin Moeller, sustainability manager for Royal Robbins. “Textile Exchange Corporate Fiber & Materials Benchmark (CFMB) is a prominent tool we can use to assess our material portfolio and it will help us track our progress onsustainability in the future.”
The Material Change Insights Report provides one of the most data-backed and comprehensive analyses of how the industry is progressing in its shift to preferred materials, as well as alignment with global efforts like the Sustainable Development Goals (SDGs) and the transition to a circular economy.
The 2019 Material Change Insights Report is based on companies’ self-reported data from 2018. Royal Robbins had 18styles made with Tencel™ Lyocell or Tencel™ Modal in 2018. For 2020, the company has 43 Tencel™ garments in its collection.
About Royal Robbins:Founded in 1968 by world-renowned climbers Royal and Liz Robbins, Royal Robbins is a leading designer and retailer of outdoor apparel. The brand has gained worldwide recognition for its high-quality clothing and commitment to environmental and social responsibility. It has built a reputation of integrating technical features for consumers seeking performance-oriented garments, but with the style and comfort to cross over into everyday life. Royal Robbins’ collection of men’s and women’s products can be found in outdoor and specialty retail partners throughout the U.S. and abroad. To learn more, please visit www.royalrobbins.com.
About Textile Exchange:Textile Exchange is a global nonprofit that creates leaders in the sustainable fiber and materials industry. The organization manages and promotes a suite of leading industry standards, as well as, collects and publishes critical industry data and insights that enable brands and retailers to measure, manage and track their use of preferred fiber and materials. With more than 400 members who represent leading brands, retailers and suppliers, Textile Exchange meaningfully accelerates the use of preferred fibers and increases the adoption of standards and certifications across the global textile industry. To learn more about Textile Exchange, visit TextileExchange.org. Follow us on Twitter at @TextileExchange.
The MCI report draws on exclusive data provided through Textile Exchange’s Corporate Fiber & Materials Benchmark (CFMB) program, the largest peer-to-peer comparison initiative in the textiles sector with more than 170 voluntary brand participants. The CFMB program fills a necessary industry gap by rigorously analyzing self-reported company data to track the materials sourcing progress of individual companies as well as the industry at large. For more information on the 2019 Textile Exchange Material Change Insights Report, please visit textileexchange.org.