This Fall, Kodiak, the 110-year-old Canadian boot brand, will release four hiking and lifestyle boots, the Kindersley, Stave, Tagish, and Chadsey, that use PrimaLoft P.U.R.E. insulation.
PrimaLoft P.U.R.E. (Produced Using Reduced Emissions) is insulation made with 100 percent post-consumer recycled P.E.T. plastic reducing its carbon emissions “by at least 48 percent,” states the company.
Kodiak is using the PrimaLoft P.U.R.E. as part of its larger sustainability initiative “Built For What Matters.” Kodiak has partnered with many of its suppliers to incorporate less harmful manufacturing practices and more environmentally considered materials into its footwear to reduce its overall impact.
“PrimaLoft P.U.R.E. is the perfect solution for us,” said Karen McSorley, senior brand manager, Kodiak. “It’s a proven, effective insulation that not only requires significantly less carbon to produce but that is also made with post-consumer recycled materials.”