PickUp USA Fitness, based in Irwindale, CA, announced the long-awaited arrival of its franchise program.

Founded in 2011, the basketball-focused fitness club offering traditional gym amenities, has been planning its expansion for several years and issued in May 2016 that a franchise program will go into effect.

“It’s been quite a journey,” said PickUp USA President and Founder Jordan Meinster.  “We opened our first club in Irwindale several years back. Our goal was to create a gym that provided an unmatched basketball experience for our members, while also providing amenities that you would find at traditional fitness clubs, like weight and cardio equipment.  We’ve always put the customers first, and they’ve helped us grow our concept into what it is today.”

PickUp USA officially launched its franchise program in mid-May, offering franchise opportunities in Southern California.