EVantage Debuting New Polaris e-Bike at Toyota Grand Prix
E-bike promoter EVantage USA Inc. is taking advantage of a ban on gas combustion engines from the infields of certain open-wheel race tracks to promote its Polaris electric fat bikes…
FASTG8 Adds Casey Sheahan and Zohar Ziv
FASTG8 said former Patagonia CEO Casey Sheahan and former Deckers Outdoor COO Zohar Ziv have signed on as strategic investors…
RECALL: Trek Recalls Nearly 1 Million Bikes
Trek Bicycle is recalling nearly 1 million bikes sold since 1999 following reports of three injuries, including one which resulted in quadriplegia, according to the Consumer Products Safety Commission (CPSC). Trek attributed the injuries to improper use o
Backyard Collective Heads for Oakland, CA
The Conservation Alliance will hold its second Backyard Collective event of 2015 on Thursday, April 23, in Oakland, Calif. The Conservation Alliance is teaming up with Save The Bay to organize a day of wetland restoration at Martin Luther King Jr. Shoreli
Rocky Brands Q1 Profits Improve
Rocky Brands reported flat sales in the first quarter but its profitability doubled…
Late Snows Augur Well for Colorado Rafting Outfitters
The combination of Colorado’s recent late-season snowfall with even more moisture predicted for this week is setting the stage for a successful rafting season in the state…
Under Armour to Open Design Center in Portland, OR
Under Armour confirmed plans to move into the former YMCA building south of downtown Portland to support its footwear and innovation capacities. According to the Oregonian, Under Armour will move about 50 employees, most of them footwear designers, from a
Osmo Names JAM Media Collective as PR Agency of Record
Osmo, a Fairfax, CA-based maker of hydration and protein products formulated for female athletes, has retained JAM Media Collective as its public relations agency of record…
Outdoor Voices Lands $1 Million in Seed Capital
Outdoor Voices, an active outdoor apparel company started in 2012, has raised $1.1 million in seed funding from General Catalyst Partners, Collaborative Fund, Red Sea Ventures, SWTLF Ventures, and Burch Creative Capital…
Nike Signs Marcus Mariota
Nike Inc. has signed Marcus Mariota to an endorsement deal. The former University of Oregon Ducks starting quarterback is expected to be a top-five pick the upcoming NFL draft…
The North Face Sets Ambitious Polyester Recycling Goal
The North Face expects all its polyester fabric, which accounts for 80 percent of the material used in its apparel, to be made from recycled content by 2016 and expects all its down products to use Responsible Down Standard-certified down by 2017, accordi
PEP Reauthorization Clears Senate Committee
The U.S. Senate Education Committee has unanimously approved the “Every Child Achieves Act,” which includes a re-authorization of the PEP Program through 2021. PEP grants are used to support innovative physical education methods at school dist
Hydro Flask Names Eight More Hires
Hydro Flask disclosed eight hires made since the beginning of the year to bolster its marketing, product, operations and human resources departments and meet growing demand for its insulated stainless steel flasks…
Escalade Reports 55 Percent Q1 Profit Hike
Escalade, Inc. announced that net income from continuing operations for the first quarter of 2015 was $3.5 million, or 25 cents per share, compared to net income from continuing operations…
A Little Spandex Helps Mountain Khakis Snap Its Stretch Goals
When sales of Mountain Khakis new Camber pants with stretch twill took off last fall, President Ross Saldarini figured he could stretch his goals for the apparel brand in 2015. So he told his teams in Charlotte, NC and Jackson Hole, WY to plan for 25 perc
