Outdoor Edge has named Will Morgan as its marketing director. Morgan brings more than a decade of management and marketing experience to his position at Outdoor Edge. He will be responsible for overseeing and developing all aspects of the Company’s marketing objectives and report directly to the Company’s Owner/CEO David Bloch. The appointment is effective immediately.
Over the course of his professional career, Morgan, shown right, has developed a strong knowledge of, and appreciation for, all things outdoors. He has mastered the ability to execute business development growth strategies by combining data analysis with strategic sales and marketing tactics. He has played an instrumental role in developing and implementing strategic broadcast, social, print, and digital advertising campaigns for companies in the outdoor industry since 2012. His most recent position as director of producer relations was with UrgeMedia for eight years.
“We are excited to have Will join our Outdoor Edge family,” said Bloch. “He brings a strong focus across multiple disciplines that will be critical to our continued growth and success.”
Photos courtesy Outdoor Edge/Will Morgan