Ortovox, a leader in avalanche safety and wool-based mountain wear since 1988, announced the company’s partnership with Rand Whitney, principal of Alpin Sport Group in the Northeast territory, covering Maine to Maryland.
Whitney, a career outdoor industry professional based in Vermont, brings a wide range of experience, spanning from retail to vendor sales and buying groups. He joins Ortovox amidst steady sales growth and a consistent string of editor’s choice awards from national outdoor media outlets.
“As an avid tele-skier, backcountry tourer and climber, I love mountain brands,” said Whitney. “So I’m definitely stoked to be on the Ortovox team. Our mountain wear innovation is unrivaled in the industry, and the team at Ortovox HQ is awesome.”
Whitney’s career in the outdoor industry started in 1993 as a buyer and retail manager in Pennsylvania. He’s worked with a range of brands including Mammut, High Sierra, Lowe Alpine, MSR, Crazy Creek and Lafuma/Millet.
In addition to Ortovox, Whitney currently represents Howler Brothers (howlerbros.com) and Deejo knives (deejo.fr) in the Northeast.
Whitney can be reached at alpinsportgroup@gmail.com or by phone – office: (802) 985-3205, mobile: (773) 678-0872. His office is in Shelburne, VT.
