Ororo Heated Apparel, based in Las Vegas, announced a new sponsorship with the Green Bay Packers, becoming the team’s first official heated apparel partner.

Ororo’s Heated Apparel will be available for fans during certain home games, through giveaways and other opportunities.

Ororo’s CEO Mark Hu said, “The Green Bay Packers are an iconic franchise with a history of excellence. We are absolutely thrilled to partner with the Packers to introduce our innovative products to Packers fans.”

“Braving the cold has been a badge of honor for generations at Lambeau Field. We’re excited to team up with Ororo, an expert in keeping people comfortable, to further enhance the fan experience of cold-weather games and make the home-field advantage at Lambeau Field even stronger,” said Chad Watson, Green Bay Packers director of sales & business development.

Photo courtesy Green Bay Packers