RAJ Manufacturing LLC., California based swimwear pioneer, has attained the license for Oakley swimwear.
The collaboration between RAJ Manufacturing and Oakley is based on the spirit of technological innovation in lifestyle and active-performance swimwear. RAJ continues to build upon its current roster of water-based active inspired brands. Both RAJ Manufacturing and Oakley are U.S.-based, vertically integrated companies with an emphasis on quality and function.
Speaking to the addition of Oakley swimwear, president of RAJ Manufacturing, Alex Bhathal stated, “We are thrilled to partner with Oakley. They have built a global lifestyle through product excellence and innovation. We look forward to extending these values into swimwear.”
RAJ will continue to leverage the Oakley brand by offering their expertise in swimwear through innovation & functionality.
The collection will be released early October and will be featured in Oakley stores as well as Southern California based SwimSpot in addition to 24/7, 365 days a year on www.swimspot.com and www.oakley.com and select retailers globally.
The Oakley women’s swim line will be sold and distributed globally, and while its U.S. debut is in Miami, the line is being previewed worldwide with key distribution in Europe, Australia, Central America and the Middle East. Retailers will include major department stores and specialty stores. Price points will range from $44 separates to $168 USD for one-piece Halo styles.
RAJ Manufacturing designs, manufactures, and markets designer and private label swimwear and cover-ups under globally recognized brand names ATHENA, NEXT, LUXE by Lisa Vogel, Basta Surf, Ella Moss, Splendid, Hurley, Nautica and Reef.
