Nextorch Industries hired Jordan Brothers as vice president of sales and marketing for North America, overseeing all marketing functions with a direct focus on developing a channel marketing program to drive consumer awareness at the dealer level.
On the sales side, Brothers is responsible for planning, implementing, managing, and overseeing Nextorch’s sales strategy for the North American market.
“Jordan brings extensive knowledge of the industry and products and an established relationship base to Nextorch,” said Robin Liang, president and founder of Nextorch.
Before joining Nextorch, Brothers worked in sales and business development roles for the last ten years across various Nextorch’s key markets. Most recently, he spent five years with Crescent Sock Company as national sales manager and then director of Business Development. Before that, he was a Channel sales manager for Outdoor Edge Knives, working in sales and in the hardware market.
Photo courtesy Nextorch Industries
