Light Speed Sales Agency, headed by Brian Hamann, has come on board as the sales, service, and marketing organization for LOWA boots in Maine, Vermont, New Hampshire, Massachusetts, Connecticut, and Rhode Island. The announcement was made by Peter Sachs, general manager of LOWA Boots, LLC, a major supplier of European-produced outdoor footwear in the U.S.

Brian joins the LOWA team with broad outdoor-industry experience in field and retail floor-sales management, customer-service management, and wilderness adventure tours. In addition to LOWA, his four-year-old, one-person agency, represents Shock Doctor, Inc., GSI Outdoors™, and Mad Rock Climbing. Prior to founding his own agency, Hamann was with Sterling Rope Company for four years, first as Customer Service Manager and then as Sales Manager where he oversaw sales increases of 50%. Earlier experience included a stint as Assistant Manager for EMS in Nashua, New Hampshire, and the planning and execution of wilderness adventure tours for adolescents.

“I am excited to join the LOWA team. The brand has tremendous consumer recognition and equity in New England, and I intend to make sure it continues and grows,” commented Brian.

“Brian is committed to building on LOWA’s momentum in specialty shops by promoting targeted product assortments that fit the market needs of our New England retailers and their customers,” added Peter Sachs. “I have no doubt that Brian will blanket his territory with service and become a very strong asset to our sales team.” Hamann takes over from Tim Augustinowcz who has left the world of sales for a new career that will keep him close to home with his family.