Graffeeti Inc., the footwear company known for its Remarkable Graffeeti write-on sneakers and backpacks for kids, appointed Steven V. Rubin as VP of sales & marketing.
Rubin’s forty year career in the apparel and footwear industries as a
VP of Sales for companies like Maro
Hosiery (West Coast Sales), LA Gear (Managing Director/VP of apparel
division), and Global Sports (VP sales) to name a few. Rubin also
created the apparel licensing division for Sketchers in
1994, and, as Director of Business Development responsible for
licensing, marketing and sales development for the Seattle based denim company Simply
Blue Apparel Inc., he initiated and consummated the sale of SBA to
Hartmarx in 2005. Most recently, working through his Encino, CA based
firm S & N Marketing, inc., Rubin served as director of
North American Operations for Skorpion Sports, the New Zealand Based
roller skating products manufacturer.
“His reputation and successes in growing innovative companies and the depth of his resume in our target markets makes Steven Rubin an ideal choice for this important position at Graffeeti,” said Kelye KcKinney, co-owner with Jim Mulligan of Graffeeti Inc. “Jim Mulligan and I have been very careful and diligent about making well vetted decisions for this company. Steven Rubin is one of them and one that we believe will have a dramatic impact on the future of our brand as he spearheads the company’s growth into top tier retail both domestically and abroad. We mark this as a real turning point for Graffeeti.”