Gordini USA, the distributor of gloves, goggles, base layer and accessories, appointed Sean Roberts as its new US national sales and marketing manager effective immediately.

Roberts formerly served as vice president of sales and marketing at Turbine Boardwear, where Gordini said he took the lead position in product development and served as a liaison to both independent retailers and major chains.

“I am very excited to be joining such a successful organization with a reputation for its superior products and services,” said Roberts. “I look forward to working closely with the team and leading Gordini into even greater success this season and for years to come. I am very fortunate for the opportunity to work with such a knowledgeable and experienced sales team and to make good use of my experience and background in the snow sports industry. My immediate priority is continuing Gordini’s long standing tradition of taking care of our customers.”

At Gordini, Roberts will oversee Gordini's US sales team and marketing programs. His primary focus will center around the development of targeted sales initiatives for new accounts – while expanding the integration of product lines within existing accounts. Roberts will also be responsible for developing and implementing core marketing programs and strategies that address both the retailer’s and consumer’s needs.

“We’re thrilled to have Sean come on board to complement our exciting product initiatives moving forward,” said David Gellis, Vice President of Gordini USA. “Sean will be a strong asset to our company and his expertise is a perfect match to the Gordini corporate mission of providing unmatched customer service and superior quality to retailers and consumers alike.”

Roberts will be based out of New York City and Gordini’s Burlington, VT- headquarters.