Giant USA is proud to announce the recent addition of five new hires to bolster its already-strong product and marketing teams. This growth in staff is aligned with Giant USA’s continued focus to build innovative products, support its dealer network and closely connect with consumers.

Giant USA recently added Bob Braseny to grow its parts and accessories business. Braseny brings 20 years of bicycle industry experience to his new post as Senior Manager of Parts and Accessories, including his recent tenure at Nirve Sports, where he was instrumental in developing the e-tailer to the successful business it is today. Braseny noted, “I’m excited to be involved with the P & A side of the business once again. You get to work with virtually every aspect of the industry…from design to purchasing, you get to have some say in bringing a new product to market. Giant believes strongly in the aftermarket, it’s not an afterthought for them, and I’m proud to now be a part of it.”

Joining Braseny in the product team is Canadian Ted Renwick, who fills the position as Industrial Designer, and Lance Voyles, Giant USA’s new Product Compliance Manager. Renwick is a former professional mountain bike racer who possesses a unique blend of enthusiasm, engineering know-how and creativity. Voyles will apply his knowledge of quality control he gained while working the NORBA race circuit the last seven seasons as Manitou’s MRD Race Shop Coordinator.

To complement the strong product team, Giant USA has bolstered its marketing staff with the addition of An Le as Marketing Manager. Le will work closely with Marketing Director Sam Arellano to provide marketing direction and manage the department’s day-to-day operations. Le will also provide leadership and support to Giant USA’s sports marketing, dealer promotions and PR efforts. Most recently, Le oversaw marketing for a number of trade shows produced by VNU Expositions – including Interbike. Le commented, “I am excited to join a talented marketing team that has built the Giant brand from the ground up to where it is now – an industry leader.” Le joins a team that also recently added Graphic Designer Ian Goolsby, an award-winning designer with experience in the action sports and high-tech industries.