The SportsOneSource Group continues to commit resources to its specialty business and to OIA VantagePoint platform, The Official Research of the Outdoor Industry. The company has tapped long-time outdoor industry veteran Paul Gagner as Vice President and General Manager of its specialty businesses.
Mr. Gagner, who has been working as an independent consultant with the company for several months, was most recently president of Sierra Designs and Ultimate Direction, and a former OIA Board member. Mr. Gagner will have overall responsibility for the OIA VantagePoint system, including business development, retailer acquisition, system performance, product development, and data integrity.
“We are thrilled to welcome Paul to The SportsOneSource Group, and are excited to have someone of his caliber and market experience on our leadership team”, comments James Hartford, president and CEO of The SportsOneSource Group. “Paul has 30 years of experience in the outdoor gear and apparel sectors, and while serving on the OIA Board, was integral to their early market research efforts.”
“I am very pleased and excited to join The SportsOneSource Group”, commented Paul Gagner. “My industry experience, along with my long-time position as a user of research, and an advocate for actionable market information makes this a great fit. In addition, the company’s specialty businesses are growing rapidly and I’m pleased to have a role in further accelerating the opportunities in this area. My intent is to work closely with retailers, vendors, and others to build on the platform’s twelve-year legacy, and to ensure that our product accurately reflects the outdoor industry’s sales and trends.”
SportsOneSource is establishing an office in Boulder, CO to better service its specialty clients, including Outdoor Industry Association.
