G-III Apparel Group, Ltd. and Aldo Product Services (APS), a division of the Aldo Group, have inked a new strategic licensing agreement for the iconic G.H.Bass brand, founded in 1876 by George Henry Bass. Under the agreement, APS will design, manufacture, distribute, market, and sell G.H.Bass footwear, bags and small leather goods.

The seven-year exclusive licensing agreement gives the Aldo Group the rights to distribute G.H.Bass products across authorized retail channels in North America.

Aldo Group owns the Aldo, Call It Spring and Globo brands in its Signature segment and licenses the Sperry, Roxy, Brooks Brothers, Ted Baker, and Hunter brands in its Licensed Brands unit.

“This partnership includes the management of the e-commerce platform, ghBass.com and will debut for the Spring/Summer 2026 season,” G-III said in a media release. “The collection will showcase meticulously curated iconic pieces that draw inspiration from the rich heritage of G.H.Bass while featuring innovative, brand-coded designs aimed at captivating a new generation of consumers.”

Jeffrey Goldfarb, EVP of G-III Apparel Group, stated, “We are thrilled to embark on this strategic partnership with Aldo Product Services, which will extend the reach of our globally recognized and iconic brand, G.H.Bass, to a broader consumer base. Aldo’s expertise in footwear, along with their extensive supplier network and proven omni-channel capabilities, will strengthen the presence of G.H.Bass by offering an expanded range of products both online and in-store.”

President of Aldo Product Services, Jonathan Frankel said, “The partnership is about more than strategy — it’s about vision.”

“In the face of evolving market conditions, this is not the time to slow down,” Frankel said. “There has never been a more compelling moment to unlock the full potential of an iconic American heritage brand. For nearly 150 years, G.H.Bass has built a remarkable reputation for impeccably crafted footwear. With this bold step forward, we are harnessing Aldo Product Services’ diversified global sourcing network and manufacturing agility — competitive advantages that are more critical now than ever.”

Aldo Product Services will leverage its global supply chain, manufacturing expertise, wholesale partnerships, and direct-to-consumer digital networks to elevate G.H.Bass’ presence in the market.

Images courtesy G.H.Bass