Forzani Group Ltd. and General Nutrition Centres
announced a partnership that will put GNC performance nutrition boutiques
within FGL stores. The first pilot market will be in
this fall.
“This
is the result of discussions which began in 2008 with the GNC team and is
viewed by our company as a key strategic initiative,” said Bob Sartor, CEO
of FGL. After the pilot, a full rollout will be planned for 2010.
Gilles
Houde, President GNC Canada said, “FGL's sports performance heritage,
along with its national presence and strong market share makes it the ideal
partner for our premier brand of performance nutrition products.”
As of
March 31, GNC, headquartered in
United States (including 944 franchise and 1,733 Rite Aid store-within-a-store
locations) and franchise operations in 44 international markets.
Forzani's
corporate and franchise banners include: Sport Chek, Coast Mountain Sports,
Sport Mart, National Sports, Athletes World, Sports Experts, Intersport,
Econosports, Atmosphere, Tech Shop/Pegasus, Nevada Bob's Golf, Hockey Experts,
S3 and Fitness Source.