SGB Footwear

National Bike Challenge Crushes Goal

The National Bike Challenge, an online ride tracking competition sponsored by PeopleForBikes and Kimberly-Clark, reached its 35-million-mile goal Sept 21 —10 days ahead of the five-month competition's 2015 end…

Nike Opens Flagship in Los Angeles

Nike opened its new West Coast flagship, Nike The Grove. Located in the iconic outdoor mall from which it takes its name, the three-story, 31,000-square-foot store will also operate as a meeting place for athletes connected through the Nike+ digital ecosy

Adidas Enters Hockey Category with Blockbuster NHL Deal

Fulfilling loud rumors that a deal was in the works, Adidas and the National Hockey League (NHL) last week announced that Adidas would replace Reebok as the producer of NHL uniforms beginning in the 2017/18 season. Still, the news led the rampant speculat

Champs Sports Rolls out Sneaker App

Champs Sports released its first smartphone mobile application for iOS and Android. Specifically designed to enhance the digital experience that sneaker lovers have…

New Balance Moves into New Headquarters

New Balance on Thursday opened its new corporate headquarters. About 700 employees moved into its new 250,000-square-foot building at the 15-acre Boston Landing development, over the Massachusetts Turnpike in the northwestern edge of Boston…

Intersport to Expand to Ukraine

IIC-Intersport International Corporation has signed a license agreement for the territory of Ukraine with Epicentr K. This agreement exclusively allows Epicentr K to open Intersport stores in Ukraine, sell Intersport’s private label products and hav

Boathouse Unveils “Sport Your Pink” Campaign

Boathouse Sports today revealed the “Sport Your Pink” campaign on its new website for the design and creation of unique custom PINK team athletic apparel to help build awareness and generate funding for cancer research…