
Adidas Establishes Murals Across Brooklyn
Adidas is collaborating with Colossal Media, a specialist in hand painted outdoor advertising, on an art gallery in Bushwick, Brooklyn.

Adidas To Sell CCM Hockey To Birch Hill Equity Partners
Adidas announced that it has entered into a definitive agreement to sell its CCM ice hockey brand to a newly formed affiliate of Birch Hill Equity Partners for a total consideration of US$110 million

Amer Sports Sees Modest Q2 Growth
Amer Sports widened its loss in the second quarter as sales inched up 2.1 percent. On the positive side, strong double-digit growth was seen in its strategic priority areas of apparel, own retail, e-commerce and China.

Sequential Brands Sees Q2 Revenues Climb 23 Percent
Sequential Brands Group Inc. reported total revenue for the quarter ended June 30, 2017 increased 23 percent while showing a profit against a year-ago loss.

Camping World To Acquire TheHouse.com
Camping World Holdings Inc. agreed to purchase TheHouse.com, an online retailer specializing in bikes, sailboards, skateboards, wakeboards, snowboards and outdoor gear.

Moody’s Upgrades Caleres’ Debt Ratings
Moody’s Investors Service upgraded the Corporate Family Rating (CFR) of Caleres Inc., formerly known as Brown Shoe, to Ba3 from B1.

Nike Extends Contract With UConn
The University of Connecticut and its Division of Athletics has extended its exclusive sponsorship agreement with Nike through the 2022-23 academic year.

Outdoor Industry Commends Recreation-Not-Red-Tape Act
The Outdoor Alliance and Outdoor Industry Association in a joint-statement commended Congress on the introduction of the Recreation-Not-Red-Tape Act to support national public lands.

Birkenstock Threatens Amazon Resellers
Dave Kahan, CEO of Birkenstock, in an e-mail to his retail partners called Amazon’s new third-party inventory purchasing program an “assault on decency” because it’s allegedly aimed at selling products not currently approved for the online retail site.

Puma Rides Women’s Momentum To Robust Q2
On a press conference call, Bjørn Gulden, Puma’s CEO, particularly credited Puma’s success in reestablishing traction in the footwear category and ongoing momentum in women’s. He said, “We still have a lot improve and I don’t celebrate this as a huge success but it’s another step in the right direction.”

Motiv Running Debuts Running Events and Media Platform
Motiv Running has launched a new running and fitness focused media platform that aims to provide runners of all levels with connection, information and inspiration to be fit and live a healthy, active lifestyle.

OIA Releases 50 State Outdoor Recreation Economy Reports
Outdoor Industry Association (OIA) released the state-level Outdoor Recreation Economy Report featuring economic data for all 50 states across the United States, the largest and most comprehensive state-by-state report of its kind.

Sally Jewell Bashes National Monuments Review
At the opening breakfast of the Outdoor Retailer Summer Market, former Interior Secretary Sally Jewell blasted President Donald Trump’s review of two dozen national monuments.

Shimano Lowers Full-Year Guidance On Subpar First Half
Blaming weak economies in many regions of the world, Shimano Inc. reported earnings and sales declined in the first half and lowered its earnings guidance for the full year.

Rocky Brands Profits Rebound As Sales Stabilize
Said Jason Brooks, Rocky Brand’s new CEO, on a conference call with analysts, “Similar to the first quarter, our branded wholesale business showed signs of stabilizing.”