Head Penn Extends Partnership With Professional Tennis Registry
Professional Tennis Registry (PTR) signed a three year contract with Head Penn, extending the longstanding partnership to 38 years.
Foot Locker Appoints Chief Human Resources Officer
Foot Locker Inc. announced the appointment of Elizabeth S. Norberg as senior vice president and chief human resources officer effective September 17. Norberg. She most recently worked at Loews Hotels.
Adidas Signs Kylie Jenner
Kylie Jenner has signed on as a brand ambassador for Adidas. The 21-year-old reality TV star and Kylie Cosmetics founder had been with Puma.
New Balance To Sponsor F1 Esports Series
Formula 1 said New Balance has signed on as the presenting partner of the F1 Esports Series. Drivers will also be wearing new Balance socks and shoes while competing.
Nike Signs Miles Bridges
Nike signed a four-year endorsement agreement with Miles Bridges, the No. 12 pick in the 2018 NBA draft who has signed with the Charlotte Hornets.
Balega And TriggerPoint Partner With Ragnar
Balega and TriggerPoint announced their partnership with Ragnar, the premier series of overnight road and trail running relay adventures in the United States.
Adidas Extends Sponsorship Of Scottish Football Association
The Scottish FA announced the renewal of two key relationships with sports brands Adidas and JD.
DSW Launches Cause Marketing Program
DSW Designer Shoe Warehouse unveiled the company’s new cause marketing program, DSW Gives. Aligned with DSW’s mission of inspiring self-expression, the program includes three areas of focus: empowerment, wellness and community.
Dick’s Blames Q2 Top-Line Shortfall On Under Armour
Dick’s Sporting Goods reported earnings that easily topped Wall Street’s targets but sales came in well below as weakness from Under Armour continued to place a drag on sales. On a conference call with analysts, Ed Stack, CEO, said the company is “repositioning” its Under Armour business, including gaining more exclusives from the brand while finding other product to fill traditional Under Armour space.
Shoe Carnival ‘Concerned’ About Athletic Sales Trend
Mid-single-digit sales growth of adult athletic shoes helped propel Shoe Carnival Inc. to a superb second quarter, sparking the retailer to sharply raise its full-year guidance, but the company could struggle to maintain momentum in that category moving ahead.
CrossFit And Reebok Settle Licensing Dispute
While the details of the settlement remain confidential, the settlement includes a payment to CrossFit for disputed royalties. Reebok will continue its Crossfit partnership.
Golf Rounds Played Slide In July
According to Golf Datatech, golf rounds played in the U.S. were down 1.6 percent in July.
Dick’s Q2 Misses Sales Estimates
Dick’s Sporting Goods reported a modest gain in profits that easily topped Wall Street’s targets, but sales came in lower than plans due to the company’s decision to exit some hunt and electronics categories and “significant declines” at Under Armour. Dick’s lifted earnings guidance but lowered the company’s comp guidance for the year.
NBA To Remove Restrictions On Sneaker Colors
The National Basketball Association (NBA) is removing color restrictions on players’ sneakers for the first time in league history, according to ESPN.
Shoe Carnival Q2 Handily Tops Targets
Shoe Carnival Inc. sharply raised its full-year guidance after reporting earnings tripled in the second quarter. Same-store sales ran up 6.7 percent.
