
Cause Marketing Platforms Not Breaking Through With Gen Z
Several brands in the active lifestyle space, including Patagonia, Nike and Toms, are being recognized for their purpose-driven ethos and related cause-marketing efforts according to an extensive study from DoSomething.org. But the study still found it’s not easy to break through and create belief among consumers.
Slower Tax Refunds And Weather Affect April Retail Sales
Retail sales were down 0.2 percent in April seasonally adjusted from March but up 5.2 percent unadjusted year-over-year, the National Retail Federation said.
Snipes Acquires KicksUSA
European lifestyle retailer Snipes has acquired KicksUSA and will transition its brand, signage and operations to 62 existing KicksUSA stores along the East Coast.
Macy’s Q1 Tops Wall Street’s Targets
Macy’s,Inc. reported earnings declined in the first quarter but easily topped Wall Street’s consensus estimates. Same-store sales inched up 0.6 percent. The department store giant confirmed its guidance for the year.
Yue Yuen’s Q1 Profits Dip
Yue Yuen reported revenues grew 8.4 percent in the first quarter but earnings slumped 20.9 percent.
Adidas Board Re-Elects Igor Landau As Chairman
Adidas re-elected Igor Landau as chairman of the Supervisory Board. In a statement, Adidas said Landau was re-elected “to accompany the current five-year strategic business plan, ‘Creating the New’, through to completion in the 2020 financial year and to ensure a smooth hand-over to a new Supervisory Board chairman.”
JD Sports Fashion Hires Ex-North Face Exec As Non-Executive
JD Sports Fashion PLC appointed former North Face executive Kath Smith as non-executive director with immediate effect.
FDRA Protests Fourth Tariff List
In a statement, FDRA President and CEO Matt Priest wrote that the latest proposed list of Chinese imports subject to higher tariffs will be “paid by every American, every time they buy shoes.”
Nike Responds To Backlash Over Maternity Leave Policy
Nike admitted that in the past its female sponsored athletes have had their pay cut back for ‘performance-based payment reductions’ related to pregnancy but it changed the policy in 2018.
Iconix’s Revenues Drop 26 Percent In Q1
Iconix Brand Group Inc. reported a steep drop in revenues in the first quarter but operating profits improved due to cost-control efforts.

Mizuno’s America Region Returns To Profitability
Mizuno Corp said its America region returned to profitability for the first time in four years. Sales fell for the third straight year.
Vionic Names SVP Global Sales
Vionic, the comfort footwear brand, appointed Jerry Williamson in the role of senior vice president of global sales, and Angela Caltagirone as the new senior vice president of digital and brand marketing.
Eddie Bauer Reaches $9.8M Settlement Over Data Breach
Eddie Bauer agreed to a settlement with Iowa-based Veridian Credit Union over a class action lawsuit related to a 2016 data breach, according to documents filed in the U.S. District Court for the Western District of Washington. The retailer admitted no wrongdoing in the filing.
Yue Yuen’s Revenues Advance 3 Percent In April
Yue Yuen Industrial (Holdings) Limited reported revenues expanded 2.9 percent in April, to $877.9 million from $853.3 million.
Academy Sports Opens Store In Gastonia, NC
Academy Sports + Outdoors opened its first store in Gastonia, NC, located at 3580 E Franklin Blvd. This marks Academy’s 6th Charlotte metropolitan area store.