Nike Increases Sponsorship Deal for Soccer Star Ronaldo
Nike Inc. will pay Real Madrid star Cristiano Ronaldo €6 million ($8.1 mm) per year until 2014 million, under a new sponsorship deal, up from €4 million under its previous deal. Spanish newspaper Marca says Nike stepped up its bid for the Port
Wenger Opens First U.S. Store
Wenger, the maker of the Swiss Army knife, opened its first U.S. store, in Boulder, CO. The 3,000-square-foot store will open in April and sell Wenger's new line of technical footwear; tents, sleeping bags and backpacks…
Gill Athletics and USA Track and Field Partner on Coach Award
Gill Athletics, the track & field equipment manufacturer, and USA Track & Field (USATF) announced a new Gill Athletics National High School Track & Field Coach of the Year Award. The inaugural honor will recognize one high school girls' program track
FGX International Sees 5% Q4 Revenue Gain
FGX International, the maker of glasses and sunglasses under such names as Foster Grant and Gargoyles, reoported sales increased 5% to $64.7 million from $61.8 million in the fourth quarter of 2008…
Simms Expands Product Development Team
Simms has as the hired two members its Product Development team. Rose Quinn, Sportswear & Accessories Product Developer, joined Simms in December 2009. Christy Evans, Senior Merchandiser for Sportswear & Accessories, is the newest member of the team – j
Coalision Appoints VP for Orage
Coalision has promoted Martin Trudel to the role of VP of Sales, Orage, effectively immediately. Trudel will report directly to Jean-Pierre Ferrandez, Executive Vice President of Orage and will be based in Montreal…
Nike Sees Market Share Gains In Soccer
In an interview with Reuters in London, Nike's Chief Executive Mark Parker said newproducts and a marketing blitz at this summer's FIFA World Cup will help it continue to gain market share in soccer…
Hincapie Sportswear Names Rep for Southwestern States
Hincapie Sportswear has hired Chris Gould as retail sales representatives for the brand in Las Vegas, NV; Arizona; New Mexico and El Paso, TX. Effective immediately, Gould will represent Hincapie for retail cycling apparel and accessory sales to independ
Teton County Approves Design Funds for Jackson Boulder Park
Teton County Commissions voted last week to approve a $7,075 contract to design a boulder park in downtown Jackson, WY, the Jackson Hole Daily reported. The non-profit coalition backing the project has already raised $100,000 of its $150,000 goals…
2010 Winter Trails Attracts 10,700 Participants
Winter Trails, held on January 9, 2010, attracted approximately 10,700 participants, according to program organizers. Some of the largest events took place at the Weston Ski Track near Boston, Ft. Snelling in Minneapolis and Estes Park, CO…
State Park Directors Launch Campaign to Mobilize Public Opinion
The National Association of State Park Directors (NASPD) has established the America's State Parks alliance to mobilize the public and policy makers on the positive impact of state parks. The initiative comes as Arizona, California, New York and many
Sears Holdings Doubles Fourth Quarter Profits
Sears Holdings Corp. reported a surge in fourth-quarter profit, reflecting improved gross margins and the absence of last year's costs related to store closings and severance. Revenues declined year-on-year, but exceeded analysts' expectations,
Macy’s Returns to Profitability; Outlook Remains Cautious
Macy's Inc posted better-than-expected profit for the fourth quarter and forecast an improvement in same-store sales this year. Sales fell 1.1% to $7.85 billion. Comp stores slid 0.8%, but that was better than the Cincinnati-based company's fore
JetBoil Names Midwest Rep
Jetboil has added Adventure Sport Marketing to manage its Midwest territory. The agency brings more than 20 years of experience and passion for the outdoors to the Jetboil brand…
New Balance Launches New Balance 365 Project
New Balance launched New Balance 365, a collection of 365 short films that engages consumers 365 days a year by asking them to think about “the balance.” One 20 second short film that creatively explores the idea of “the balance” will post live each morn
