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New Presidential Youth Fitness Program Focuses on Health

The President’s Council on Fitness, Sports and Nutrition (PCFSN) is launching the Presidential Youth Fitness Program this month. The new school-based program will replace the President’s Council Youth Fitness Test, which has been implemented i

Zigmont Departs Lifeboat Events

Lifeboat Events announced that effective Sept. 12, its communications director and partner Christopher Zigmont has left the management team to free up capital for the B2B event planning company…

Russell Athletic Together We R Campaign Enters 2nd Year

Russell Brands, LLC, announced the extension of the Russell Athletic brand's Together We R advertising campaign, which originally debuted in 2011. A new television spot, “Declaration,” premiered in conjunction with the start of college football on CB

Trade Representative to Visit New Balance Factory

U.S. Trade Representative Ron Kirk, President Obama's top trade adviser, will tour New Balance's factory in Maine to discuss a proposed free trade agreement with eight Pacific Rim companies and its impact on American-made shoes, according to the

RG Barry Sees 20 Percent Sales Growth in Fiscal 2012

R.G. Barry Corporation reported net sales in its fiscal fourth quarter ended June 30 were $25.0 million, up 6 percent versus one year ago. Net earnings of $474,000, or 4 cents per diluted share, swung from a loss of $863,000, or 8 cents per diluted share

August Outdoor Product Sales Rise After Strong Finish

Outdoor product sales were uneven in August but finished strong in the final week of the month, according to point-of-sale data compiled by SportScanInfo for OIA VantagePoint™. The last week of the fiscal month was the only one that saw gains in all three

Converse Brings Rubber Tracks to Montreal

Converse Inc. will bring the Converse Rubber Tracks experience, from Brooklyn, NY to Montreal from Sept. 17-22 during the POP Montreal International Music Festival. For four days, Converse will provide local Canadian artists the opportunity to record at i