SGB Footwear

Learn to Ski and Snowboard Month Ready for 2013-14 Season

Learn to Ski and Snowboard Month (LSSM)/Bring a Friend (BAF) organizers have updated their logo, website content, Ambassadors program and PR effort for the upcoming season. They will also bring back the Bring a Friend Challenge and Why I Love to Ski or Ri

True’s Sales Manager Resigns

True Linkswear, a Scottsdale-AZ based footwear and apparel company, said Mike Wagner had resigned as sales manager at golf footwear brand True…

New Era Introduces NFL Fan Campaign

New Era, the official on-field headwear of the National Football League, revealed the 32 NFL fans designated to be brand ambassadors for the 2013 NFL season. Selected from the NFL Back to Football Photo Day contest, which celebrates NFL fans by giving the

Macy’s Expands Athletic/Outdoor Apparel Assortments

Macy’s said it's planning an expansion of its athletic apparel assortment to become more relevant to Millennials' active lifestyle, whether that takes them to the yoga studio, the weight room or hiking and rock climbing. The retailer will

Sally Grimes Joins Benchmark Outdoor Outfitter

Benchmark Outdoor Outfitter, which operates a store in Cincinnati, OH, announced that Sally Grimes has been named the new vice-president of retail operations and marketing. Grimes was formerly executive director of Outdoor Industries Women’s Coaliti

Fischer Sports Names Rep to Serve Greater California Region

Fischer Sports, a family-owned, global leader and supplier of snow sports products, has hired Roff Carter, a long time hardgoods rep living in Truckee, CA, to service the greater California region for Fischer Alpine skis, boots, bindings and accessories..