OIA Launches Go Outside Retail Innovation Contest
Outdoor Industry Association (OIA) launched a contest on to learn how its members are applying insights from its Outdoor Retail of the Future research, conducted in partnership with IDEO…
J.C. Penney Closing 33 Stores
Struggling department-store operator J.C. Penney announced it will cut 2,000 jobs and close 33 stores as it tries to get back on the path to profitability…
Wolverine World Wide Cuts FY13 Revenue Outlook
Wolverine Worldwide reported that it expects earnings for 2013 to come in ahead of previous guidance but revenues would fall short due to a “tepid” retail climate…
Saucony to Show Documentary at Sundance
Saucony in collaboration with Runner’s World presented a private screening of Finding Strong, a film directed by Brian Vernor, at The Collective during Sundance in Park City, Utah on Jan. 19. In its sixth year, The Collective, held concurrently with
BCA and K2 Combine Sales Force
In a move that combines sales forces for two of the largest U.S.-based backcountry product manufacturers, longtime Backcountry Access (BCA) Sales Director, Steve Christie, has been appointed North American sales manager for BCA and K2 BackSide…
US Youth Soccer Extends Partnership with Kohl’s
US Youth Soccer, the largest youth sports organization in the country, extended its partnership that originally began in 1999 with Kohl’s Department Stores. Under the new agreement the partnership will extend through 2014 and will again designate Ko
Under Armour to Sponsor Naval Academy Athletic Association
The Naval Academy Athletic Association and Under Armour, Inc. announced a new multiyear partnership that designates Under Armour as the official outfitter of their varsity intercollegiate athletic programs…
Petzl America Appoints Technical Institute Manager
Petzl America appointed Oliver McLeod to the new Petzl Technical Institute Manager position…
Blundstone Expands its Market Focus in the U.S.
Blundstone, the original Chelsea boot since 1870 from Tasmania, Australia, is expanding its brand presence and commitment to the U.S. market with a brand relaunch in 2014…
Polygiene Partners with Cotton Incorporated
Cotton Inc. is offering an enhanced version of its TransDry moisture management technology that also inhibits growth of ordor causing bacteria using Bluesign-approved chemicals made by the company Polygiene…
Winter Trails Day 2014 Draws Strong Turnout
The 19th annual Winter Trails Day experienced a strong turnout at recurring locations. With good early snow in many locations and pent up demand from two previous weak winters, snow sport newcomers…
Spy Finds Licensing Partner
Spy Inc., the eyewear company known for its patent-pending Happy Lens technology, announced a licensing partnership with The J Fin Group to design, manufacture, and sell Spy products including, but not limited to, men’s and boy’s apparel, unis
Fila Signs Sponsorship Agreement with American Tennis Star
Fila has signed an endorsement agreement with top ranked American tennis player Sam Querrey…
MSR Promotes Chris Parkhurst to VP
MSR, the Seattle-based manufacturer of outdoor equipment, promoted Chris Parkhurst from director of MSR Alpine and Snow Tools to vice president of MSR…
Kamik Footwear Hires Chief Marketing Officer
Kamik, a division of Genfoot Inc., appointed Michel Benoit as its chief marketing officer. In his role, Benoit will oversee product development, sales and marketing initiatives from Kamik’s Montreal office…
