SBI Sells Fila Business to Fila Korea…
After roughly three and a half years of ownership, Sport Brands International Ltd. (SBI) has entered into a definitive agreement to sell the Fila brand to its Korean licensee, Fila Korea, headed by Mr. Yoon-Soo (Gene) Yoon. While the purchase price was un
Zoo York Adds Nine To Team
The Zoo York Institute is kicking off Z007 with a bang by welcoming nine new hires to the family. The new faces include Brian Mackin, who was named art director; Greg Waters, who is the brand’s new communications director; Brian Woodward, who joins as des
Conservation Alliance’s ‘Ads for Earth’ Raises over $200,000
The Conservation Alliance “Ads for the Earth” benefit auction raised $205,210.40, all of which will go into the group’s fund to support organizations working to protect wild places throughout North America…
Reef Board Build-Off Raises Funds for BRA
The Reef Board Build-Off made its maiden appearance on the East Coast, this past weekend, as a dozen Florida shapers plus an honorary “13th” shaper raised more than $10,000 in a silent auction at Surf Expo. All proceeds from the auction were donated to th
The Golf Warehouse Partners with The Golf Channel
The Golf Warehouse has partnered with The Golf Channel to become the exclusive golf-products retail sponsor of “Golf Central” AM replays…
Asics Opens Running Specialty Store in Tokyo
ASICS Corporation will open its first-ever running specialty store worldwide on February 11, offering a full line of running footwear, apparel and accessories for beginners to performance runners. ASICS Store Tokyo will open exactly a week before Tokyo Ma
Optic Nerve Partners with Susan G. Komen
Optic Nerve will be a program partner of the Susan G. Komen Breast Cancer Foundation in 2007, making them the first official sunglass partner in the Komen organization’s 25 year history. To support this partnership and achieve the company’s donation goals
Execute Inks Licensing Deal with Kawasaki
Execute Sports has entered into an agreement with Kawasaki Motors Corp. to design and produce a test line of Jet Ski products for 2007. The line will consist of Lycra Rash Guards, Neoprene Boots and a Metalite Top…
Yue Yuen FY2006 sales Driven by Growth in China
Yue Yuen Industrial (Holdings) Limited total turnover surged year on year by 15.9% to approximately $3.657 billion and net profit attributable to equity holders of the Company
increased year on year by 18.7% to approximately $353.6 million, respectively.
Nike Launches New AF25 Marketing Campaign
Nike launched its new marketing campaign, The Second Coming: Our Game, Our Time” to introduce the new Air Force 25. The new advertising spot will debut on MTV. The campaign will also feature two unique music collaborations, out-of-home in six markets, ver
ICON Health and Fitness to Close Clearfield Facility
ICON Health & Fitness, Inc. plans to consolidate its Clearfield manufacturing facility with its existing manufacturing facility and company headquarters in Logan, Utah, effective March 16, 2007. These changes will add approximately 200 positions at the IC
Regional Outdoor Magazines Form Alliance
Outdoor Adventure Media, LLC has announced a partnership consisting of five outdoor sports magazines throughout the United States. The partnership of independent outdoor sports and adventure travel magazines will consist of Adventure Sports Journal, Blue
Sugoi Names Benelux Sales Agency
Sugoi Performance Apparel appointed Robijns B.V. as their new sales agency for the Benelux markets…
Brunswick Shuffles Management
Brunswick Corporation streamlined their organizational structure to advance the integration of its marine operations. Under the new structure, the company said that the heads of its boat divisions will report directly to Brunswick Chairman and Chief Execu
Smartwool Announces Latest Round of Advocacy Grants
SmartWool Corporation announced the latest round of grant recipients from the SmartWool Advocacy Program, which includes the SmartWool Advocacy Fund and the SmartWool Breast Cancer Fund. This round of grants is our largest so far with $113,000 distributed
