Fitsok Announces Sponsorship of Grandma’s Marathon
Fitsok, makers of high performance technical socks for runners, announced their official sponsorship of the Grandma’s Marathon in Duluth, MN. Grandma’s Marathon is the 16th largest marathon in the U.S…
Hillsound Equipment Sponsors Iron Knee, Tender Knee Trail Race
Hillsound Equipment, the maker of adventure and fishing traction equipment and gaiters for urban and outdoor enthusiasts, will sponsor the 13th annual Iron Knee, Tender Knee Trail Race in North Vancouver. The multi-distance, point-to-point competition…
Leatt Reports First Q1 Profit in Six Years
Leatt Corporation reported it earned a profit in the first quarter for the first time in six year as sales of its protective gear for motorsports and mountain biking enthusiasts pushed up sales 14 percent to $4.0 million compared to the first quarter of
HanesBrands Honors Wake Forest Baptist Medical Center
HanesBrands awarded Wake Forest Baptist Medical Center and its medical professionals with the company’s first Hanes for Good Champion Award for outstanding commitment to community service…
Sport Chek Wins E-Commerce Marketing Award
Sport Chek, Canada's largest retailer of sports equipment and apparel, won Gold for 'best e-commerce campaign' for its Social Flyer at the Festival of Media Global Awards in Rome, Italy…
Penney Narrows 1Q Loss
J. C. Penney Company, Inc. reported net sales of $2.86 billion compared to $2.80 billion in the first quarter of 2014. Same store sales increased 3.4 percent for the period…
Ruffwear to Support Best Friends Animal Society
Ruffwear of Bend, OR has entered a two-year partnership that calls for providing financial and in-kind product suport, as well as adoption promotions, to Best Friends Animal Society…
Sports Authority to Celebrate the Grand Reopening of Orlando Stores
Sports Authority has remodeled six Orlando stores and will hold grand reopening events at each location on Saturday, May 16…
Outdoor Retailer to Solicit Donations for Youth Outreach Programs
Outdoor Retailer attendees will be able to make donations to help pay for grassroots programs that get kids outdoors when they register for show badges under a new partnership with The Outdoor Foundation…
Chaco Signs on as Major Sponsor of Outdoor Nation Campus Challenge
Outdoor Nation, a national initiative connecting college students and their communities to the outdoors, announced that Chaco has signed on as a sponsor of the 2015 Outdoor Nation Campus Challenge. The Challenge, which kicks off in September…
Champion Relaunches Website
HanesBrands partnered with Elevate Studios to relaunch the the Champion athletic website by “introducing fresh content that speaks to the long-standing heritage of the brand and its cutting-edge technology and on-trend fabric innovations.”…
Risk Capital Partners Acquires Majority Stake in Zoggs
Risk Capital Partners (RCP) has bought a majority stake in Zoggs, the global swimming products brand. RCP will support the existing management team led by Mark Hammersley…
New Balance to Open London Store
New Balance is planning to open its first London flagship store on Oxford Street in mid-2016…
Giant USA Hires Nick Fisher As Account Exec
Giant USA has hired Nick Fisher as a new account executive to work with Giant and Liv retailers in Utah, western Wyoming, and southeastern Idaho…
Columbia Partners with Zac Brown to Get More Youth Outdoors
As part of an ongoing partnership between Columbia and Zac Brown’s Camp Southern Ground, Columbia is donating 10 percent of all U.S. online sales at Columbia.com on May 11, 2015. Columbia has pledged up to $75,000…
