SGB Executive Outdoor

Mad Dogg Athletics Wins Trademark Suit

Mad Dogg Athletics, Inc., a provider of instructor education and products for indoor cycling, said it won a federal lawsuit against Pan Holdings, Inc. for cyberpiracy and infringement of its Spin® trademark. Mad Dogg said Pan Holdings, a Massachusetts-bas

Federated Bumps Up Funding for Online Business

Federated Department Stores, Inc. has announced an additional capital investment of approximately $100 million in 2007-2008 to support continued growth in its direct-to-consumer businesses, including macys.com, bloomingdales.com, Bloomingdale's By Ma

Kathy Van Ness to Head Christina and Gottex Swimwear

The SEA Group, based in Montreal, appointed Kathy Van Ness as Executive Vice President/Chief Marketing Officer of its Christina and Gottex swimwear brands. She was formerly Executive Vice President for the Swimwear Group at Warnaco, Inc., in Los Angeles..

The Conservation Alliance Issues $350,000 in Grants

The Conservation Alliance sent checks totaling $350,000 to 13 organizations working to protect wild places throughout North America. The donations marked the Alliance’s first disbursal of funding for 2007, and represent the largest single funding round in

New Balance To Host Auction for Education

New Balance and chasingKIMBIA, a blogumentary that documents the lifestyle and training of some of the world's best marathon runners from Kenya, announce the “Auction for Education” to raise funds for the KIMbia Foundation in support of youth educati

Outdoor University Finalizes 2007 Schedule

Outdoor University, an Outdoor Industry Association (OIA) event, announces the final program and speaker agenda for 2007 events. The program will be offered at four sessions across the country, providing regional retailers with training aimed at equipping

Nike Cuts Ties with Trek

Nike plans to drop most of its cycling apparel and footwear line for consumers as it narrows its focus to outfitting cycling teams and Nike-endorser athletes. Nike's seven-year relationship with Trek Bicycle Corp., which produces clothing and shoes f

Reebok Launches $30mm Running-Focused Ad Campaign

Reebok is launching a $30m multimedia marketing campaign in the U.S. called “Run Easy”. The campaign is designed to motivate runners to have fun with their exercise, and one of its poster ads takes a swipe at Nike's “Just Do It” slogan with the messa

Nike Runs Dice-K Ads Exclusively in Japan

Nike announced that a new 30-second broadcast commercial featuring Japanese star and Boston Red Sox rookie pitcher Daisuke Matsuzaka will begin airing today on television exclusively in Japan to mark the athlete's professional debut this week in the

The Walking Company Enters Maine

The Walking Company, will open a new location in South Portland, Maine, its first location in the state, on April 13. The 1,725 square-foot location will be located at The Maine Mall, 364 Main Mall Road…

Dick’s Sporting Goods Set to Open Pro Soccer Park

Dick's Sporting Goods Park, a professional soccer stadium & field complex, is set to open its doors to the public. Once open, the 18,000-seat outdoor stadium and 24 full-sized outdoor fields located in Commerce City, Colorado will be the home of the

Yakima Inks Deal with Wolverine Footwear and Apparel

Yakima inked a partnership with Wolverine footwear and apparel as the official apparel sponsor of Yakima’s 2007 Road Warrior Tour, the company’s grassroots field marketing program. Road Warrior staff will wear Wolverine apparel at over 400 retail venues a

Nautilus lays off 30

Nautilus laid off about 30 people across the company in an effort to move “decision-making closer to the customer,” according to the Oregonian.

Nike and adidas Take Jersey Battle to Brazil

Reports out of Brazil have adidas making overtures to the Brazilian Football Confederation (CBF) to become sponsor. The CBF's current contract with rival Nike is set to expire in 2018 with adidas' bid reportedly far outpacing the current level s