SGB Executive Outdoor

Sofft Shoe Company Relocates Corporate Offices

Söfft Shoe Company, a division of HHBrown Shoe Company, has officially announced it’s relocation of their corporate offices. Söfft Shoe Company, formerly called Lowell Shoe Company, has resided in Hudson, NH for the past 25 years. As of September 10, Söff

Pony Back in Endorsement Game

Pony International signed an endorsement agreement with Wilson Chandler, the New York Knicks 2007 first-round draft pick, for the re-launch of its performance basketball line for fall 2007. Wilson will be featured in a national advertising campaign that

ATTA Reports Doubled Membership in Past Year

The Adventure Travel Trade Association (ATTA) reports that its membership is on the rise, more than doubling in the trailing 12-month period to over 480. Additionally, in its third annual Adventure Travel World Summit being held October 4-7, 2007, in Whis

NGF: Golf Rounds Down 2.7% in August

The National Golf Foundation is reporting that rounds played in the U.S. in the month of August decreased 2.7% compared to the same month last year. As a result, the year-to-date figure is down 0.8% through August, though the premium public segment is sli

The Tour of America Could Really Become a Reality…

A new bicycle race that will cross the United States is being organized by Aqu, Inc., an NC based sports marketing company. “The Tour of America” will cover approximately 4,000 miles from the Atlantic Ocean to the Pacific Ocean, with 27 stages held during

Fuji Parent to Acquire Kestrel…

Advanced Sports, Inc., the owner the SE and Fuji Bikes brands, has reached an agreement to purchase Kestrel Bicycles. Under the agreement, ASI has acquired the rights to the Kestrel brand, trademarks and intellectual property, along with its marketing ass

Vail Expects Strong 2008 on Early Pre Bookings…

Vail resorts finished off their fiscal 2007 with significant improvements to their full-year top and bottom lines in spite of a double-digit decline in Q4 revenues and an increase in the company’s seasonal fourth quarter net loss. Total revenue for the qu

L.L. Bean Sees Strong Selling Season in Spring…

L.L. Bean’s spring season, which closed August 31, ended with an 8% increase in sales over last spring on strong performances in all channels: retail, catalog and web. Management said that both sales and profitability were “near record levels” for the sea

Is Finish Line Already Looking Past Genesco?

The Finish Line, Inc., while embroiled in a dispute with Genesco, Inc. over its planned acquisition of the GCO business, may have hinted at some non-financial reasons why the deal may not make as much sense as it first did when announced this past spring.

Sport Supply Group Names Pitts as CFO

Sport Supply Group, Inc. has appointed John Pitts to the position of CFO. Pitts was formerly the sr. vice president of finance, and replaces William Estill who officially retired on September 28, 2007…

Columbia Signs License for Pet Products

Columbia Sportswear Company entered a licensing agreement with RC Pet Products to design, manufacture and market a new line of Columbia Sportswear-branded pet products aimed at outdoor consumers…

Finish Line Adds Warmbat to Shoe Wall

The Finish Line, Inc. has signed a distribution agreement with Warmbat Australia to carry the company’s Kangaroo Classic line of sheepskin boots in select locations beginning in October 2007…

ASICS’ Onitsuka Passes Away

ASICS Corporation chairman Kihachiro Onitsuka died on Saturday, September 29 of heart failure in a hospital in Kobe, Japan. He was 89. Mr. Onitsuka was born on May 29, 1918, in Tottori Prefecture in western Japan. Concerned at the sight of the nation’s y

PAHR Fairway Essentials to Launch 18 RED Bag Line

The creators of PAHR Fairway Essentials plan to introduce 18 RED, a new, aggressively designed golf and lifestyle gear bag brand. 18 RED is scheduled to debut in January 2008 at the annual PGA Merchandise Show in Orlando, Florida. 18 RED will operate from

Bonfit Acquires Brush-t Outright

Bonfit America, Inc. has acquired the worldwide manufacturing, marketing and distribution rights to the Brush-t, the bristle brush plastic golf tee. Bonfit, which previously held distribution rights throughout North America, has acquired the product outr