SGB Executive Outdoor
Kids Foot Locker Campaign Stars Rob Gronkowski
Kids Foot Locker debuted “Grown-ups,” a new spot featuring star tight end Rob Gronkowski. The national television campaign supports…
Alibaba Taps Goldman Sachs Exec as New President
Alibaba Group appointment investment banker and Olympic gold medalist Michael Evans as its president effective Aug. 4 in a bid to become a global retailer…
Pearl Izumi Donates Coffee Sales to Kids Running America
Pearl Izumi, the maker of ride, run and triathlon apparel and footwear, will donate $8.00 from every bag sold of their Runner’s High coffee to Kids Running America…
Vista Outdoor Closes CamelBak Deal, Plans $300 MM Debt Sale
Vista Outdoor Inc. completed its $412.5 million acquisition of CamelBak Products Inc. Monday and said it plans to sell $300 million in unsecured debt to qualified investors to repay a portion of its existing indebtedness and for general corporate purpose
New Balance Affiliate, PE Firm Acquire Rockport
Berkshire Partners LLC and the investment arm of New Balance acquired The Rockport Company (TRC) from the Adidas Group and will combine it with the Cobb Hill, Aravon and Dunham brands to form The Rockport Group…
Amer Sports Adds Queenax to Precor Fitness Line
Amer Sports has acquired Queenax and will integrate the maker of “functional fitness training systems” into its Precor line of traditional strength, cardio and networked fitness offerings…
Damian Lillard and Jimmy Kimmel Star in Foot Locker Commercial
Foot Locker, Inc. and Adidas Originals unveiled, “The Bobby Butter Story,” a new spot featuring NBA stars Damian Lillard and Andrew Wiggins, alongside late-night host and comedian, Jimmy Kimmel…
Report: Michael Jordan Loses China Trademark Suit
A Beijing court dismissed a trademark case brought by Michael Jordan against a company using a similar name and logo to his Nike-produced brand, a report said…
Amer Sports Cuts Q2 Loss by Nearly Half
Amer Sports reported sales, excluding Louisville Slugger, increased 7 percent in currency-neutral (c-n) terms in the second quarter ended June 30 thanks to strong growth in the Americas and Asia Pacific, Footwear and a surge in Winter Sports Equipment sal
Verde Brand Hires Outdoor Veteran Christina Erb LoVullo
Verde Brand Communications, a full-service, integrated public relations, marketing and consulting agency, announced the addition of veteran outdoor industry professional Christina Erb LoVullo…
TJX Cos. Acquires Australian Off-Price Retailer
The TJX Companies, Inc. has signed a definitive agreement to purchase Trade Secret, an off-price retailer that operates 35 stores in Australia…
Mountain Khakis to Offer Fair Trade Certified Collections
Mountain Khakis will offer Fair Trade Certified apparel beginning with its Spring 2016 collections…
Converse Unveils Chuck Taylor All Star II
Converse Inc. unveiled its new Converse Chuck Taylor All Star II with a global launch in its hometown of Boston. On Thurs, July 23, guests gathered at the Cruiseport, a World War I era warehouse in South Boston…
Cabela’s Q2 Miss Overshadows Turn in Gun Sales
Cabela’s Inc. reported comparable stores sales grew in the United States for the first time in a year, thanks in part to a mid-single-digit increase in gun sales that may signal…
Adidas Introduces Adigirl Collection
Adidas unveiled Adigirl collection, a new apparel line designed specifically for the teen athlete…
