SGB Executive Apparel

SGB Executive: Q&A with Matt O’Toole, President, Reebok

SGB Executive talked to Matt O’Toole, Reebok’s president, about the fitness-first brand’s headquarter’s move to the heart of Boston, the Muscle Up turnaround strategy, and untapped growth opportunities.

Columbia’s Strong Q1 Sparks $10M Investment Plan

An impressive first-quarter performance not only increased Columbia Sportswear Co.’s sales expectations for 2018 but also bolstered plans for the company to invest $10 million in e-commerce and other capabilities in the second half of the year.

Amer Sports’ Q1 Boosted By DTC, China And Arc’teryx

Amer Sports’ operating earnings before charges rose 14 percent in the first quarter, boosted by robust growth across its DTC channels and in China as well as strong momentum for Arc’teryx, Precor and Sunto.

Running Participation Declines Expected To Level Off

With race participation slipping in recent years, a big American win and the gnarly conditions at the Boston Marathon shined a much-needed spotlight on the sport of running. Yet race organizers and running industry execs still believe a renewed focus on delivering unique experiences will be necessary to again drive up race finishers.

Puma Prepares To Shift Production From China Over Tariff Concerns

While delivering robust first-quarter results and lifting its outlook for the year, Bjørn Gulden, CEO of Puma SE, spent the majority of the company’s quarterly conference call with journalists discussing the potential negative impact of tariffs on China.

New Digs Bolster Adidas Outdoor’s Growth Plans

Adidas Outdoor USA has opened a new office in Golden, CO, giving the company a strategic hub in the Rocky Mountains as it looks to gain share across trail running, cycling, hiking and climbing footwear and apparel categories.

Newell Brands Averts Proxy Battle

The battle over board seats at Newell Brands has come to a quicker-than-expected end. But the divestitures will continue.

Study: Nike Recognized For Rep

Nike ranked second among American’s Most Reputable Companies by the Reputation Institute, a leading research and advisory firm focused solely on corporate reputations. The US RepTrak rankings measure the public’s perception of companies based on seven dimensions: innovation, leadership, governance, citizenship, workplace, performance, and products.

Wells Fargo Upgrades Newell Brands On Potential Further Sales

Wells Fargo raised its rating on Newell Brands due to expectations that proceeds from divestitures will come in greater than planned. West Fargo expects the second round of asset sales will include Newell’s outdoor & recreation division, which includes Coleman, along with outdoor apparel and beverage brands; and its fishing brands.

Camping Taking Off

Driven by an influx of younger and more ethnically diverse newcomers, camping is making a comeback with more than 6 million campers arriving over the last three years, according to the 2018 North American Camping Report. The report still found conflicted about technology as part of the camping experience and their commitment to “un-plug” in the outdoors.