Taylor Fritz, the highest-ranked American male tennis player, has joined Eight Sleep as an investor and ambassador for the company. This partnership also marks Eight Sleep’s official entry into tennis.
Fritz joins a lineup of over 300 professional athletes from various sports, including some of the world’s most decorated tennis players. These players, including Aaron Judge (Baseball), Brock Purdy (NFL), Jimmy Butler (NBA), Lewis Hamilton (F1), and the EF Cycling Team, are using Eight Sleep as a tool to uplevel recovery and performance.
Fritz said he began using Eight Sleep’s Pod in early 2023 to optimize sleep and recovery and enhance his on-court performance. The company reports that the Pod is “clinically proven to improve sleep quality up to 32 percent and increase deep sleep and heart rate variability, key factors in recovery.”
“I fell in love with how the Pod made me feel since the first time I tried Eight Sleep, it helped my body recover much faster than I have ever experienced during a training block,” said Fritz. “Not only did it help my body feel more alert and ready to perform, but it also improved my mental game, keeping me more focused and sharp during long training sessions on the court and at the gym. It’s been an incredible tool for my game this past year.”
As an ambassador and investor, Fritz aims to establish the Pod as an essential tool for all tennis players to use as they train. He is equipped with a Pod for all his travels “to ensure he reaps the benefits of sleep optimization attending Grand Slams and tournaments worldwide and as he sets his sights on joining Team USA in Paris this summer.” Fritz will also create content with Eight Sleep to spread awareness of the importance of sleep fitness and healthy sleep habits for young athletes.
“I’ve been an avid tennis player my entire life, and I can understand how grueling the sport can be on the body if you don’t take proper care of your health or prioritize quality sleep,” said Matteo Franceschetti, co-founder and CEO at Eight Sleep. “Our partnership with Taylor Fritz arrives at a pivotal moment in his career as he continues skyrocketing to success and the sport itself reaches new heights, proving our commitment to viewing sleep as fitness for the world’s most successful athletes and developing technology that elevates their performance faster and more effectively than any training schedule or fitness routine.”
The Eight Sleep Pod technology combines thermo-regulation, biometric tracking, smart home integrations, and sleep coaching to enhance rest and recovery.
The Pod is powered by Autopilot, a collection of proprietary algorithms developed by Eight Sleep to create an individual blueprint for each sleeper—as a user’s body temperature changes overnight through the various stages of Sleep, Autopilot heats and cools the Pod to match the body’s natural rhythm, keeping users in deep Sleep for longer and maximizing time in each sleep stage for optimized Sleep.
Launched in February 2019, the Eight Sleep Pod was named one of Time‘s Best Inventions of the Year and one of Fast Company‘s Most Innovative Companies.
With over one billion hours of sleep data to guide the company’s research and product development, “the Eight Sleep Pod is doing what no other company is doing to redefine the entire sleep experience for the world’s top performers,” said the company.
Photo courtesy Eight Sleep
