Dick’s Sporting Goods released its top five ads for inspiring New Year’s fitness resolutions, and the winners were Everlast, Nike, Saga and Adidas.
The blog post cited a 2015 Nielson survey that found the top two New Year’s resolutions are “staying fit and healthy” and losing weight. Also cited was a study by U.S. News showing that 80 percent of people break their New Year’s resolutions by Valentine’s Day.
Below are the ads that made the cut. Here’s to fitness and happiness in 2018!
“Boxing Makes You Bigger” — Everlast
“Find Your Greatness: The Jogger” — Nike
“Dare” — Saga
“Instant Karma!” — Nike
“Impossible Is Nothing: Ali vs. Ali” — Adidas
Photo courtesy Nike