Crosman Corporation has announced the opening of a new warehouse and distribution facility in Shannon, Ireland.


Crosman said facility will serve as the companys European distribution center (EDC) and warehouse. The company says that its design will streamline the order flow process and ensure product delivery within seven days to anywhere in Europe, fulfilling Crosmans global supply chain requirements. The new EDC will be operational in April.


According to Marc Miller, Crosmans international sales manager, Crosmans new EDC will provide trans-continental logistics to the European marketplace with a more expansive and cost-effective product selection. It will also reduce transport costs, improve delivery times and provide efficiency in inventory management.


Having the ability to fulfill orders swiftly and customize products that satisfy EU countries regulation requirements provides our customers with solutions to their merchandising needs. It also underscores our commitment to enhancing service to our European customers, he said. Rather than simply providing our standard air rifle, the new EDC will inventory product with multiple joules, allowing us to offer a larger assortment of goods to markets with different requirements. We are able to maintain our management strategies and ensure that product is available and flows efficiently into each market.


Many of the products available to Europeans via the new EDC will be presented at the open-to-the-trade-only 2010 IWA & Outdoor Classics Show being held March 12-15 in Nuremberg, Germany. At the show, a new booth will debut featuring new products such as the Nitro Piston powered Benjamin and Remington break barrel air rifles, and the Benjamin Marauder PCP air rifles. Also being introduced are the new line of PCP pistols and the new Marlin Cowboy lever action BB gun. The new Crosman Corporation exhibit is in Hall 3, Stand 403.


Crosman Europes, Martin Stelling comments, The future looks promising for Crosman in Europe. With the consolidation of distribution channels and the large number of new products being launched this year, Crosman is poised for unprecedented growth and enhanced service for its European customers. I am particularly excited, he said, about the creation of the Game Face Airsoft division. The new automatic electric airsoft carbines, as well as the first-ever Verdict Marking BBs, have generated a great deal of excitement in the airsoft world already. In the airgun category, Crosmans Nitro Piston technology.