Crimson Trace has hired three new Regional Sales Managers to add to its commercial sales team. Now covering the Great Lakes region is Jeff Otteson, the East Central region is the responsibility of Justin Porlier and the Southeast Central territory will be covered by Landon Steimle.


Crimson Trace says its sales force consists of full-time employees of Crimson Trace instead outside sales organizations.

 

Otteson has over 12 years of industry experience along with extensive retail, distributor and manufacturer involvement. His background includes service in the military as well as he is a NRA member and NRA Basic Pistol Instructor. He will be focused on MN, WI, MI, IA, IL and MO.

Porlier has 11 years within the shooting industry as a professional and many more years as an avid outdoorsman. Justin and his wife live in northern Kentucky and he is responsible for IN, OH, KY, WV and VA. He is also an NRA member and NRA Instructor.


Steimle is well versed in the outdoor industry after spending over six years at Mossy Oak Apparel. He also has a diverse education with a B.S. in Chemical Engineering and an MBA from the University of Mississippi. Steimle is tasked with covering AR, TN, NC, MS and AL. Steimle and his wife make their home in Oxford MS.


“We are pleased to have Jeff, Justin and Landon as part of our sales team,” said Lane Tobiassen, Crimson Trace President. “They are all experienced in the industry and will work hard in their territories to improve the already high level of service that our dealers have come to expect from Crimson Trace,” Tobiassen added.