New Balance has signed Harvard sprinter Gabby Thomas to a multi-year endorsement contract. Thomas won the 200m 2018 NCAA Indoor Track and Field Championships and took 2nd in the DI NCAA Outdoor National Track and Field Championships.
Category: Sports/Fitness

PGA Tour Superstore Opens Store In Chicago
PGA Tour Superstore announced the opening of the company’s third store in the Chicago region, serving the Vernon Hills and northern Chicago communities.

Report: Sears Hires Bankruptcy Professionals
Sears Holdings Corporation, the parent of Sears and Kmart, is considering filing for bankruptcy protection as soon as this week as it faces a large debt repayment on Monday, reports The Wall Street Journal. Advisory firm M-III Partners LLC has been hired to prepare the bankruptcy filing, according to the report.
Panelists Announced For IHRSA Women’s Leadership Summit At AB Show
Panelists have been announced for the IHRSA Women’s Leadership Summit, hosted by Athletic Business, on Thursday, November 8, at the Ernest N. Morial Convention Center in New Orleans, LA.
Nearly One in Four Americans Use A Health Club
The International Health, Racquet & Sportsclub Association (IHRSA) released the 2018 Health Club Consumer Report that showed that health club membership reached an all-time high in 2017, attracting 60.9 million members, an increase of 6.3 percent from 2016.

IOC Names Three Cities As Candidates To Host Olympic Winter Games 2026
The International Olympic Committee (IOC) Session on Tuesday invited Calgary (Canada), Milan/Cortina d’Ampezzo (Italy) and Stockholm (Sweden) to become candidate cities for the Olympic Winter Games 2026, on the committee’s final day of meetings in Buenos Aires, Argentina.

Adidas CEO Sees U.S. Share Gains Continuing
In an interview Tuesday on CNBC, Adidas CEO Kasper Rorsted admitted that Nike has improved its competitive positioning in the U.S. marketplace but he said the Adidas Brand is still gobbling up share in the region. Said Rorsted, “For the third year in a row, there’s no doubt that we are taking share in America.” Rorstead also discussed tariffs, Kanye West and Colin Kaepernick.
Yuba Bikes Responds To Recent Anti-Dumping Tariffs
Yuba Bicycles, maker of both electric and pedal cargo bicycles, has issued a response to the rounds of anti-dumping tariffs issued on August 10 and September 17, resulting in a 25 percent tariff to be applied to electric bikes and a 10 percent tariff to be applied to pedal bikes manufactured in China.

Hydro Flask Segment Outperforms For Helen Of Troy
Helen of Troy reported sales in the company’s Housewares segment, which includes OXO and Hydro Flask, increased 19.4 percent in the second quarter ended August 31, to $137.5 million. The company significantly increased outlook for Houseware’s growth for the year.
DTG2Go Acquires SSI Digital Print Services
Delta Apparel Inc. announced that DTG2Go LLC, the company’s wholly-owned subsidiary, has acquired substantially all of the assets of Silk Screen Ink Ltd. d/b/a SSI Digital Print Services, a leading provider of digital print services, for $12 million.

Oofos Supports Beyond Type 1
Oofos, the maker of recovery footwear, has partnered with Beyond Type 1 as the official recovery shoe for the Beyond Type Run marathon team.
Polygiene Makes New Hires
Polygiene, the provider of “stays fresh” technology, said Rebecka Harvyl joined the office in Sweden as the new marketing manager, and Bobby Howell will come on as the commercial director of North America, located in Vancouver, Canada.
Gatorade Signs On As Official Sponsor Of Battle For The Mitten
Gatorade officially confirmed the company’s sponsorship of the UofM vs. MSU rivalry rugby match next month.
Altra Signs Kara Goucher
Altra announced the addition of Kara Goucher to the company’s Elite Team of professional athletes. Goucher had been with Skechers.
Altra Releases “Balance”: A Documentary of Three Athletes On Their Western States Journey
Altra released an inspiring short documentary called “Balance” about the different sides of an ultrarunner. The video follows three Altra athletes in their pursuit of finishing the legendary Western States 100-Mile Endurance Run while balancing careers, families and their own personal running goals.