The PGA TOUR and licensee PGA TOUR Superstores have partnered with Global Value Commerce to launch the redesigned SHOP.PGATOUR.COM, the official online store of the PGA TOUR. The new website features expanded functionality, a broad selection of merchandis
Category: Sports/Fitness
GrindTV and Sportnet Merge
GrindTV and Sportnet announced plans to combine the web's two top action sports properties into one dominant digital action sports network collectively reaching over ten million monthly visitors. The company will operate as Sportnet, and will provide
Trek Bicycle Furloughs Affects Almost 300 Workers
Trek Bicycle Corp. has instituted temporary furloughs for many production workers at its Waterloo plant, according to the Wisconsin State Journal. Most production employees rotated one week on, one week off without pay during February. Fewer than 300 of t
AVIA Adds to its Triathletes
Avia added Joanna Zeiger to its team of professional athletes. Two years after turning pro in 1998, Zeiger won Triathlete of the Year honors in 2000 for her fourth place finish at the Olympics and fifth place finish at the Ironman Championship in Kona, Ha
Under Armour to Outfit USA Football
USA Football, the sport’s national governing body on youth and amateur levels, and Under Armour, Inc. said that Under Armour will be the official outfitter of USA Football training events and national teams…
Boulder Outdoor Specialty Group Adds to Sales Team
The Boulder Outdoor Specialty Group (BOSG), a collection of six cornerstone outdoor industry brands, has added Brian Wilson to its inside team of dedicated territory sales managers. As a Pacific Northwest territory sales manager, Brian will be better able
Dorel Launches Stock Buyback
Dorel Industries Inc. plans to repurchase for cancellation up to 1,458,624 Class B Subordinate Voting Shares, representing 5% of Dorel's issued and outstanding Class B Subordinate Voting Shares. The purchases will be made over a twelve-month period c
Confluence to Launch Seven New Websites This Spring
Beginning this week and continuing through the end of April, Confluence Watersports will debut completely new websites for its brands. The Wilderness Systems site is currently live. In the proceeding weeks, revamped sites for Dagger, Wave Sport, Perceptio
Paddlesports Enthusiasts Flock to Early Expos
Across the U.S. snow belt, lakes may still be frozen and average temperatures are still near freezing, but paddling enthusiasts who have had enough of winter are again anxiously awaiting the arrival of spring.
On March 6-8, the 1st Annual Northeast Paddle
Vail Resorts Sees Fiscal Q2 Net Jump
Vail Resorts, Inc. said net income increased 18.0% to $60.5 million in the second fiscal quarter ended January 31, compared to $51.3 million in the prior-year second fiscal quarter, despite a decline in the mountain and resort segments…
VW Signs Multi-year Major League Soccer Deal
VW Volkswagen of America entered into a multi-year deal with Major League Soccer (MLS) and its marketing arm, Soccer United Marketing. Tim Ellis, VP of marketing, Volkswagen of America, Inc., noted in a release that the relationship builds a relationship
SIMA Names Nominees for ’09 Image Awards
The Surf Industry Manufacturers Association (SIMA) revealed its list of nominees for the seventh annual SIMA Image Awards, which recognizes those making outstanding contributions to the surf industry. Nominees for breakthrough brand of the year include: A
Nautilus Widens Q4 Loss on Plunging Sales
Nautilus, Inc. continued to see weakness in the fourth quarter, bringing an end to a dismal 2008 that saw net revenues drop in all three major business segments…
Survey: Health Clubs Post ‘Healthy’ Results
Health clubs are performing relatively well so far this year, according to a recent survey from The International Health, Racquet and Sportsclub Association (IHRSA). At least two-thirds of survey respondents indicated that certain aspects of their busine
Aldila Posts 2008 Net Loss
To conclude what management called “one of the weakest years in equipment sales on record,” Aldila, Inc. reported that net sales for the fourth quarter fell 34.7% to $11.5 million from $17.7 million in the year-ago period…
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal