PeopleForBikes said the number of protected U.S. bike lanes has nearly doubled to 138 in the two years since it launched the PeopleForBikes Green Lane campaign…
Category: Outdoor
Black Diamond Helps Avalanche Centers Launch Mobile Apps
Black Diamond Equipment has sponsored the launch of mobile apps by Colorado Avalanche Information Center (CAIC), Northwest Avalanche Center (NWAC) and Utah Avalanche Center (UAC) in a bid to promote local avalanche awareness…
Waterproof Breathable Textiles Sales to Exceed $1.5B by 2020
The global waterproof breathable textiles market is expected to reach $1.73 billion by 2020, according to a new study by Grand View Research, Inc…
Sports Authority Appoints Chief Marketing Officer
Sports Authority appointed Ron Stoupa as executive vice president and chief marketing officer. He formerly headed marketing for Pep Boys. In his new role, Stoupa will be responsible for leading the strategic development and oversight of the company’
HanesBrands to Expand Arkansas Hosiery Plant
HanesBrands, the parent of Hanes, L’eggs, Just My Size, Champion and other basic apparel brands, will add 120 jobs to expand the scope of production at its Clarksville, AK., sheer hosiery plant to take the place of offshore outsourcing…
Gap Inc. to Shutter Piperlime
Gap Inc. has decided to close its Piperlime brand, including the online platform and single store in New York, by the end of the first quarter of fiscal year 2015…
Dick’s SG Announces Grand Opening Celebration in Santa Rosa, CA
Dick's Sporting Goods will be opening its 39th store in California and 604th store nationwide on Friday, Feb. 6 in Santa Rosa, CA…
Nike Signs Five-Year Deal with Xavier
Xavier University Athletics announced a new five-year all-school deal with Nike to cover all sports. Xavier men's basketball has been a Nike program since 2001-02…
Brooks to Sponsor Vitality Liverpool
Brooks will be the official race partner for the Vitality Liverpool half marathon 2015. Brooks will be providing all finishers with their very own Vitality Liverpool Half Marathon finishers’ T-shirt as part of their congratulatory goody bag…
Patagonia Laments Latest Avalanche Fatality
Patagonia lamented the loss of its ski ambassador Dave Rosenbarger, who died Friday, Jan. 23 when he was caught in an avalanche while skiing on the Italian side of the Mont Blanc Massif…
BST Bikes Names Karklins GM
BST Bikes, LLC has hired Tony Karklins as general manager, giving him responsibilities for overseeing strategy and operations for the Ellsworth Handcrafted Bicycles and Synergy Nano brands…
Outdoor Retailer Winter Market Draws an Estimated 22,000
Outdoor Retailer said preliminary figures available as of Saturday Jan. 24, which was the last day of the show, indicated attendance reached about 22,000, or about even with a year earlier…
Ruffwear Names South Korean Distributor
Ruffwear has partnered with JSK Global to manage distribution of Ruffwear's adventure gear for dogs in South Korea effective Jan. 15…
GoPro Partners with NHL, NHLPA
The National Hockey League (NHL) and the National Hockey League Players' Association (NHLPA) announced a North American partnership with GoPro. The agreement is GoPro's first with a major professional sports league…
Campbell Sports Named Stanley’s 2014 Agency of the Year
PMI named Campbell Sports as 2014 Agency of the Year for its Stanley brand at Outdoor Retailer Winter Market in Salt Lake City last week…
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