Fila USA Inc. reached a settlement with Converse Inc. to settle trademark infringement claims, joining H&M, Ralph Lauren and other fashion brands accused of infringing on trademarks that cover the look of the Chuck Taylor shoe…
Category: Outdoor
Rising Consumer Confidence Fuels Strong Q1 at Pou Sheng
Pou Sheng International (Holdings) Limited, the largest distributor of international branded athletic apparel and footwear in the People's Republic of China, reported net sales increased 23.9 percent for the first quarter ended March 31…
Report: Amazon Acquires Shoefitr
Two separate sources reported that Amazon has acquired Shoefitr, a startup that makes fit data from dozens of athletic and outdoor footwear brands available to online retailers to help them reduce costly returns…
Stars Aligning for OIA’s Signature Trade Legislation
Outdoor Industry Association members head to Washington, DC this week convinced they may have their best chance in years to advance their trade agenda thanks to growing support for a comprehensive new trade deal with Pacific trade partners…
RxSorbo Has Successful Publicity Campaign
The walking shoe insole company RxSorbo launched a highly successful online campaign last quarter…
Patagonia Promotes Williams to Chief Product Officer
Patagonia CEO Rose Marcario announced the promotion of Lisa Williams to chief product officer…
Vasque Aligns with Ultrarunner Krissy Moehl
Vasque has partnered with ultrarunner, race director and all-around goodwill ambassador for the trail running community Krissy Moehl…
TRX Launches Consumer Brand Campaign
TRX, maker of fitness training programs, education and equipment for professional trainers and fitness athletes, has launched “Better,” a consumer-focused brand campaign featuring a an inspirational video manifesto…
Typhoon Renews Sponsorship of Walmart FLW Tour
Typhoon, a California-based optics manufacturer, has renewed its sponsorship of the Walmart FLW Tour for the 2015 tournament season. Financial terms of the agreement were not disclosed…
The Buckle’s Comps Inch Up 0.7 Percent in March
The Buckle, Inc. announced that comparable store net sales, for stores open at least one year, for the five-week period ended Apr. 4, 2015 decreased 0.5 percent…
Accell NA Reassigns Pizzi to Reenergize Lagging IBD Sales
Accell North America (ANA) elevated its e-bike evangelist Larry Pizzi to the newly created role of senior vice president of sales and marketing for its Independent Bicycle Dealer (IBD) business a month after its Dutch parent Accell Group NV reported disap
GoodLife Fitness Raises $70MM in Debt
GoodLife Fitness Centres Inc. secured a $70 million second lien credit facility it said would help it accelerate its expansion across Canada. The deal comes as the company considers expanding into many of the former Target stores across Canada, where Good
ISPO Exhibitors Add More than $9,000 to EOCA Coffers
Outdoor brands contributed a record €8,556 to the European Outdoor Conservation Association, or EOCA, at the recent ISPO trade show in Munich…
Keds Introduces Taylor Swift Tour Collection
Keds is kicking off its participation as an official tour sponsor of Taylor Swift's The 1989 World Tour with a new collection of limited edition sneakers…
Swix Supports Canadian National Ski Team
Swix has inked a five-year deal to supply all training and racing apparel for the Canadian National Ski Team…
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