Asics America re-signed world champion freestyle wrestler and reigning Olympic gold medalist, Jordan Burroughs. Burroughs, 26, who originally signed with Asics in 2011…
Category: Outdoor
Golf Rounds Played Ease in May
According to Golf Datatech, golf rounds played slipped 0.9 percent during May versus the year-ago month although most regions showed gains…
K2 Skate Expands Focus of Global Ambassador Program
K2 Skate, the maker inline skates, launched a newly expanded global Ambassador program by welcoming a diverse group of new athletes to its roster. The list includes Gaby Velasquez, Rich Parker and Amber Shadwick…
Obama Signs Trade Legislation Into Law
President Barack Obama signed into law Monday the Trade Preferences Extension Act of 2015 and Bipartisan Congressional Trade Priorities and Accountability Act of 2015 pass by Congress last week…
The Puma Group Sells Tretorn Rights to Authentic Brands
The Puma Group sold its rights to the Swedish footwear and outdoor apparel brand Tretorn Group to U.S.-based Authentic Brands Group LLC effective June 29. Tretorn joins ABG's Sports & Lifestyle roster that boasts global powerhouse brands including Sp
Boot Barn Completes Acquisition of Sheplers
Boot Barn Holdings, Inc. completed its previously announced acquisition of Sheplers, Inc…
Backbone Media Wins SwiftCarbon Bikes US Account
Swift USA LLC, which will begin distributing SwiftCarbon Bikes in the U.S. this summer, has named Backbone Media its agency of record to manage public relations and strategic communications…
Alite Designs to Open Beach-Themed Pop-up Shop
Alite Designs plans to open up a beach-themed pop-up store in San Francisco’s Sunset district this summer that will also showcase locally made beach products and host…
Gazelle Sports Wins Girls on the Run Award
Girls on the Run International, Vibram and SmartWool presented the inaugural “Remarkable Running Footwear Specialty Retail Partnership” award to Gazelle Sports…
Cole Haan Secures Eyewear License
Cole Haan announces a multiyear global license agreement with Altair, a division of Marchon Eyewear, Inc., to design, manufacture and distribute sunglasses and ophthalmic eyewear collections under the Cole Haan brand…
Misty Copeland Becomes First Black Principal Ballerina at American Ballet Theater
Misty Copeland, the star of Under Armour's “I Will What I Want” campaign launched last fall, has become the first African-American female principal dancer at the American Ballet Theater…
Nike Chairman Phil Knight to Step Down
Phil Knight, the co-founder of Nike, has called time on a more than 40-year career as chairman of the sportswear company. Nike said on Tuesday that Knight has recommended that Mark Parker, the company's chief executive, should succeed him as chairman
Guardian Sports Announces Sponsors
Guardian Sports said HEX Performance, athletic apparel and gear detergents, and The Art of Lax have signed on as sponsors for the 2nd Annual Guardian National Championships…
Pentland Group Reports 2014 Revenues Grew 14 Percent
Pentland Group plc, the UK-based brand management and retail group, reported total revenue increase 14 percent to £2.2 billion in calendar 2014…
Headsweats Sponsors Triathlon Conferences
Headsweats will be the silver sponsor of Triathlon Business International's two upcoming conferences…
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