Jim Tatko and Chris Law of Metro Mountain Sporting Group will take over sales in the Mid-Atlantic, and Clifford Associates will take over Southeast sales.
Category: Outdoor
Farm To Feet Featured In Documentary
“The Real Mayberry” explores the past, present and future of Mt. Airy, NC, the company’s hometown and the inspiration for television’s Mayberry.
Peak Resorts Sees Strong Start To Winter
Following the lead of larger ski resorts, the company’s new multi-resort pass program is proving successful, despite last year’s poor winter in the Northeast.
Vail Resorts’ Summer Season Pass Sales Climb Double Digits
Strong summer visitation at its U.S. mountain resorts drove increased revenue and profitability with the official launch of Epic Discovery at Vail and Heavenly and continued strong summer results at Breckenridge and Park City.
Aisle Talk, Week Of December 5
Top headlines from the active lifestyle industry you may have missed this week.
Academy Sports Signs Advertising Agency
Academy Sports selected Foote, Cone & Belding (FCB) as its agency of record to support its ongoing shift from a regional to national chain.
Peak Resorts Reports Q2 Loss
The company’s overall financial performance year to date is in line with expectations.
Chaco Establishes Tennessee Wildfire Relief Fund
The Wolverine Worldwide subsidiary joined the East Tennessee Red Cross to support residents affected by wildfires near Gatlinburg, TN and Great Smoky Mountains National Park.
Lululemon Defies Critics With Higher Margins
The yoga brand and retailer is proving it can sustain premium pricing in a crowded athleisure field.
Parker Bows Names Adam Greer Regional Sales Manager
Greer brings more than 18 years of consultative selling experience in the foodservice and hospitality industry, along with more than 35 years of outdoor and hunting experience.
Boa Inc. Hires Global Sales And Marketing Manager
Jeff Fleming, previously a regional sales manager for cycling accessory brand Serfas, will be tasked with bringing greater distribution and overall brand presence to the running market.
SIA: Snow Sports Participation Climbed 1% In 2015/16
The 2015/2016 season brought 23.5 million snow sports participants into the cold.
Croakies Kicks Off 40th Anniversary Campaign
The manufacturer of outdoor retention products will also release a limited 40th Anniversary-inspired collection as part of its 2017 model line.
Fjällräven North America Launches Holiday Campaign
The brand’s largest holiday campaign to date features a multi-piece billboard installation and adjacent 3,500-square-foot pop-up brand center in New York City’s Times Square.
Polartec Teams With Boathouse Sports
The collection, Polartec x Boathouse Sports will combine the Made In America power of Boathouse with the Power Stretch fabric of Polartec.
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