Pinarello, the Italian cycling company dating back to the early 1950s, confirmed reports that the brand is looking to sell.
Category: Outdoor
Wolverine Struggles To Find Growth
Citing a “tepid” and “grossly over-stored” U.S. retail market as well as challenges at its Merrell brand, the footwear company slightly reduced its sales outlook for the full year.
Shred And Slytech Select PR Agency Of Record
The designers and producers of helmets, eyewear and body protection have partnered with Salt Lake City-based SOAR Communications to handle their public relations and brand communications.
Squaw Valley Alpine Meadows Names VP Of Marketing
The mountain resort promoted former VP of Product and Business Development Tom Feiten to the role.
Campfire Capital Lands Another Investor
The venture capital firm, which is backed by former and current Lululemon Athletica Inc. executives, has raised an undisclosed sum from Canada’s BDC Capital.
Mountain Khakis Previews Denver Location
For the coming holiday season, the lifestyle apparel brand will open a 600-square-foot preview store in Denver’s Larimer Square from November 17 through year end.
Spacecraft Team Adds KC Deane
The multi-sport athlete has created content this year across the continent with the likes of photographers Grant Gunderson and Paris Gore.
Wolverine Trims Sales Outlook For Year
Wolverine World Wide Inc. reported earnings improved slightly in the third quarter, in line with expectations. The company, however, now expects full-year sales to come in at the lower end of its guidance range due to a “tepid” environment.
Sporting Goods Store Sales Rise Modestly In September
Sales at sporting goods stores increased 1.4 percent seasonally adjusted over the previous month, and decreased 0.4 percent unadjusted year over year.
Up For Sale, K2 Sports Turns Its Attention To Marketing And Organization
Valerie Long was named marketing manager – K2 Skis & Skates, Dan Mayers was promoted to marketing department coordinator, and Adam Harkness stepped in as the new social and digital media strategist.
Western Mountain Resorts See Winter Bookings Growth
Advance winter bookings were up 8.9 percent through September 30, according to Denver-based DestiMetrics.
CSG Names Three Global VPs
The new executives will manage product, engineering and marketing for CSG, which owns Cannondale, GT, Sugoi and other premium cycling brands.
Sierra Designs Remembers Co-Founder Bob Swanson
The outdoor brand mourned the loss and celebrated the life of one of its original founders, Bob Swanson, who passed away last weekend.
Mystery Ranch Hires New Rep Force
Mystery Ranch, the heritage pack company, has retained a new sales agency, Bishop, CA-based Caraway & Co., to represent its Mountain division in California, Nevada, Arizona and Hawaii.
Honeywell Footwear Beefs Up Footwear Management Team
Sean O’Brien was promoted to president of global retail business for Honeywell’s footwear brands, including Original Muck Boot Company, Xtratuf, Oliver Safety Boots, Neos and Ranger.
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