Cabela’s and Bass Pro extended its timing agreement with the FTC until July 5 to allow more time for the government agency to complete its review of their $5 billion merger.
Category: Outdoor

The Conservation Alliance Unveils Two New Board Members, New Staff
The Conservation Alliance board elected Tyler LaMotte, vice president of global brand marketing at Keen Inc., and Mary Maliff, director at The Forest Group, to serve on the organization’s board of directors.

Mountain Khakis Kicks Off Rocky Mountain Leg Of ‘Hell Yeah! Tour’
The tour will stop at more than 60 events including its outpost store at Jackson Hole Mountain Resort, Outdoor Retailer Summer Market in Salt Lake City and the Great American Beer Festival.

Rab Hires Three New Rep Groups
Rab added three rep groups to help support new 2017 product and branding efforts. These agencies will represent the full Rab line to specialty retailers across the United States.

Why Did Amazon Join SFIA’s Board?
Tom Cove, SFIA’s president and CEO, told SGB, “People in the industry and people at the brand level are figuring out the e-com channel, figuring out the Amazon-specific relations, and even figuring out their own e-commerce/direct-to-consumer initiatives while also looking to maintain relationships with traditional retailers. It’s all part of the mix.”

Aisle Talk, Week Of June 19
Top headlines from the active lifestyle industry you may have missed this week.

American Whitewater To Host Gore Canyon Fest
The flagship race takes place through Gore Canyon, which is often considered one of the hardest whitewater runs in Colorado. The intimidating and often humbling stretch has a reputation for challenging even the most experienced boaters.

Skullcandy Adds Women’s Pro Surfer As Ambassador
Skullcandy Inc., the lifestyle audio brand, unveiled its partnership with pro surfer, Coco Ho.

L.L. Bean Exec To Lead Maine Audubon
Andy Beahm has been appointed the new executive director of Maine Audubon. He has served as interim director since January and worked for L.L. Bean for 34 years.

Adventure Travel Conservation Fund, Conservation Alliance Unveil Dual Memberships
The pair’s partnership allows them to maximize their North American and international fight to conserve natural and cultural resources.

Vibram Names Rock Gear As Official Canadian Distributor
Rock Gear Distribution, based in Crowsnest Pass, Alberta, offers terms in Canadian dollars and quick delivery times with its Canadian warehouse.

Amazon Joins SFIA’s Board
The Sports & Fitness Industry Association (SFIA) shared that Amazon has joined the SFIA Board of Directors, to be represented by Fouzan Mansuri, director and category leader for Sports & Fitness at Amazon.

Dew Tour To Serve As A U.S. Ski & Snowboard Olympic Qualifying Event In Breckenridge
“After a successful run in 2014, it was a natural choice to partner with Dew Tour once again to be a part of our Olympic selection events,” said Tiger Shaw, President and CEO of U.S. Ski & Snowboard.

Confluence Outdoor Names Todd King VP Of Marketing
King comes to Confluence from Gaia Herbs, where he served as vice president of marketing.

The Conservation Alliance Awards Grants To Support Public Lands Rallies
The public lands celebrations will take place on July 27, the same day as the outdoor industry’s “This Land is Our Land March For Public Lands” in Salt Lake City, UT.