Vista Outdoor Inc. announced the hiring of Matt Rice as brand manager for its Optics Global Product Lane.
Category: Outdoor
Vista Outdoor Announces Extensive Partnership With Boy Scouts Of America
Vista Outdoor is now the official conservation sponsor of the Scouts, while Vista Outdoor brands Federal Premium, CCI, Savage, Gold Tip, CamelBak and Bell have become official partners with the Scouts for Shooting Sports, Archery, Hydration and Wheeled Safety.
OluKai Continues POW! WOW! Partnership
OluKai will continue its partnership with POW! WOW! as an official footwear sponsor of POW! WOW! Long Beach, a weeklong festival that brings art and culture to public spaces.
Sherpa Adventure Gear Adds To Sales Force
Dedication Sports Group, Yukon Trading Company and Endless Adventure Sales are the newest members of the sales team for the U.S.
Nemo Equipment Signs New England Agency Of Record
Pinnacle Outdoor Group, in partnership with the HV Sales Group, includes seven reps strategically located throughout the Northeast.
Jack Wolfskin Sold To Debt Holders
The debt for equity exchange will significantly reduce the outerwear manufacturer’s debt and arrives after a sales process found no serious bids.
Havaianas Fetches $1.1 Billion In Sale
The sale of the stake was expected as J&F Investimentos, the controlling shareholder of Alpargatas that handles the fortune of the billionaire Batista family, has been hit by a series of corruption scandals.
Havaianas Sold For $1.1 Billion
Alpargatas, the Brazilian company behind Havaianas, has been sold for $1.1 billion to three prominent Brazilian banking groups.
Dick’s C-Level Continues To Undergo Revamp
Dick’s Sporting Goods’ hiring of Scott Hudler, formerly of Dunkin’ Brands, as SVP and chief marketing officer comes on top of a number of exec changes earlier in the year and underscores the sporting goods chain’s continued commitment to its omnichannel push.
Eddie Bauer Launches Canadian E-Commerce Site
Eddie Bauer has launched a new Canadian-specific e-commerce website to deliver a more simplified shopping experience and more affordable shipping for Canadian consumers.
NRF: Imports Could Hit New Record
July and August should be two of the busiest months ever seen for imports at the nation’s major retail container ports, according to the monthly Global Port Tracker report released by the National Retail Federation and Hackett Associates.
American Outdoor Brands To Acquire Bubba Blade
American Outdoor Brands Corporation announced that its accessories business, Battenfeld Technologies Inc., has agreed to acquire substantially all of the assets of Fish Tales, LLC, a provider of premium sportsman knives and tools for fishing and hunting, including the premium knife brand, Bubba Blade.
Jack Wolfskin Gets New Owners In Debt Restructuring
Blackstone has reached an agreement to hand over Jack Wolfskin to senior debt holders in a debt for equity swap. Jack Wolfskin is now owned by a consortium of investors and hedge funds.
Weak Second Quarter Growth Fails To Lift Outdoor Apparel Out Of The Red In 2017
It’s been a year of weak gains lately in the U.S. outdoor apparel market this year as sales growth of less than one percent in the calendar second quarter was not enough to offset the low- to mid-single-digit declines posted in the first quarter of the year, according to SSI Data.
Camber Outdoors Unveils New Job Board And Career Center
Camber Outdoors collaborated with Monday, a job-search tool, to amplify its corporate partners’ commitment to attracting and advancing talented women.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal