CW-X Conditioning Wear, in conjunction with its UK distributor Big Bear Sports, has announced a partnership with Gloucester Rugby. The agreement will see the performance wear company become the official support and recovery partner of the club…
Category: Outdoor
Peter Glenn and National Ski Patrol Partner to Sell First Aid Kits
Peter Glenn Ski and Sports stores partnered with the National Ski Patrol (NSP) to provide NSP First Aid Kits to the public, beginning after Labor Day weekend…
Steve Madden Becomes Exclusive NA Licensee for Superga
Steve Madden has signed a deal with BasicNet S.p.A. to become the exclusive licensee for the Superga brand in North America. In addition, the company is pleased to have appointed Ashley Olsen and Mary-Kate Olsen as creative directors of Superga North Amer
Apparel Firms Join Uzbek Cotton Ban
More than 60 of the world's best known apparel companies and brands as well as the American Apparel and Footwear Association (AAFA), which represents more than 800 brands, have signed a pledge to not knowingly source Uzbek cotton harvested using forc
Nike to Auction off Back to the Future Shoes
Nike announced that 1,500 pairs of the mythical 2011 Nike MAG shoes will be auctioned on eBay, Nikemag.eBay.com, with all net proceeds going directly to The Michael J. Fox Foundation…
C4 Waterman Announces Re-Launch of Core Brand
C4 Waterman, Inc. announced the re-launch of its C4 Waterman brand of boards and paddles with a streamlined list of refined models and color ways, which it will manufacture and distribute directly along with its recently released SUBNINE performance serie
Reef Launches Iconns of Aloha Campaign
Reef launched a new 'Icons of Aloha' campaign. Shot by famed fashion photographer, Steven Lippman, the campaign profiles ten of Reef's most influential ambassadors, either native to Hawaii, California or Australia, who have all left their m
OIA VantagePoint: August Sales of Outdoor Product Rise 7.6 Percent
News of economic weakness and the destructive power of Hurricane Irene did little to slow retail sales of outdoor products in the fiscal month of August. Outdoor product sales for the four-week month ending Aug. 27, 2011 grew 7.6 percent to $900.8 million
OIA VantagePoint: August Sales of Outdoor Product Rise 7.6 Percent
News of economic weakness and the destructive power of Hurricane Irene did little to slow retail sales of outdoor products in the fiscal month of August. Outdoor product sales for the four-week month ending Aug. 27, 2011 grew 7.6 percent to $900.8 million
OBIT: BSN Sports President Peter Blumenfeld
BSN Sports, formerly Sports Supply Group, announced that Peter Blumenfeld, former president and long-time employee, family member and dear friend, passed away peacefully at home after a two-year fight with cancer. He was 62 years old…
Gov. Brown Vetoes California’s Snowsports Helmet Law
California Gov. Jerry Brown chastised the nanny state Wednesday with his veto of a bill that would have required kids to wear helmets when on ski slopes…
Nike Admits to False Advertising in China
Nike China released a statement on Thursday admitting to false advertising, Caixin.com reported. The advertisement was for Nike Zoom Hyperdunk 2011, which has been on sale since the end of July…
REI Promotes Director of Supply Chain Manager to VP Status
REI (Recreational Equipment, Inc.) promoted Rick Bingle to the position of vice president, supply chain, a new position recognizing the critical role that distribution and logistics plays in delivering exceptional service to the retail co-operative's
Performance Bicycle Appoints SVP of Merchandising
Performance Bicycle appointed Mark Leydecker as senior vice president of merchandising. Leydecker, who served in various capacities with the brand from 1995 to 2005, will be responsible for all brand merchandising activities, leading a team focused on dev
Spyder Supports the Children of Fallen Patriots Foundation
Spyder is extending its support to the sons and daughters of fallen service members by collaborating with the Children of Fallen Patriots Foundation, a non-profit organization that provides college scholarships and educational counseling to military child
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