Nike VP Joins GMR Marketing

GMR Marketing announced that Ken Black, the former vice president of digital design transformation and global Olympic creative director at Nike, has joined the agency as chief creative officer.

NRF Forecasts Holiday Sales Will Grow Between 3.8 And 4.2 Percent

The National Retail Federation said it expects holiday retail sales during November and December to increase between 3.8 percent and 4.2 percent over 2018 to a total of between $727.9 billion and $730.7 billion. The numbers, which exclude automobile dealers, gasoline stations and restaurants, compare with an average holiday sales increase of 3.7 percent over the previous five years.

Wolverine World Wide’s Debt Rating Outlook Lowered To Negative 

S&P Global Ratings revised its debt ratings outlook Wolverine World Wide to negative from stable. The negative outlook reflects the potential for a downgrade if the company’s leverage is sustained at or above 3x. This could occur if the company’s share repurchase plan is accompanied by operating performance that is weaker than S&P expected. 

Skechers Signs Clayton Kershaw

Skechers announced that it’s teaming up with Los Angeles Dodgers all-star ace Clayton Kershaw on a new multi year partnership. The popular pitcher will appear in global marketing campaigns for Skechers men’s performance and athletic lifestyle footwear set to launch in 2020.

Accenture: ‘Responsible Retail’ Will Influence Holiday Spend

Accenture’s 13th annual holiday shopping survey found the vast majority of U.S. consumers plan to spend at least as much this year on holiday gifts as they did last year and will be turning to stores for holiday gift inspiration. The study also found a growing trend of “responsible retail,” with shoppers more concerned about the environmental and social impact of their purchases.

Alberto Salazar Banned For Four Years For Doping Violations

Alberto Salazar, the former star runner and a coach to top runners, has been banned from the sport for four years for doping violations. The United States Anti-Doping Agency (USADA) found that Salazar had been “orchestrating and facilitating prohibited doping conduct” while he was head coach of Nike’s Oregon Project.