While ending up with a skimpier price than hoped for, Genesco finally found a buyer for Lids to enable the company to re-focus on its footwear platforms. For its part, Lids hopefully found a new major partner, Fanzz-owner Ames Watson Capital, and minor partner, Fanatics, to help further stabilize the struggling business.
In a companion piece to our special report on how U.S. snow sports brands can expand to China, SGB examines how Burton Snowboards established a strong presence in the China market way back in 2003. Now that the Winter Olympics are coming to China in three years, the Vermont-based brand is well-positioned for a booming snow sports marketplace. Here’s how they did it.
Top headlines from the active lifestyle industry you may have missed this week, including Fanatics marking its first licensing agreement with a university, a 10-year deal with the University of Oregon to license, manufacture and sell its sports gear beginning on January 1, 2020.
As host of the 2022 Winter Olympics, China is developing snow sports infrastructure not only for the Games but also for its citizens to use recreationally. The government said it will create 300 million winter sports participants over the next few years, a number that understandably caught the attention of the U.S. snow sports industry. In this special report, SGB outlines the opportunities that China offers brands and how they should approach this untapped market.
Most analysts applauded the progress Under Armour is making instilling greater operational and financial disciplines under its transformation efforts. Some were also encouraged by the innovation on display Wednesday at the company’s Investor Day in Baltimore. But growth concerns, particularly in North America, and overall execution issues in the competitive landscape continued to worry many on Wall Street.
