The path that Vans will travel en route to $5 billion in annual revenue by 2023 is sure to be strewn with economic headwinds and market deviations along the way, but the action lifestyle brand is kicking off its quest toward that ambitious destination in style. Vans revenue grew 26 percent in the second quarter ended September 29, boosting parent company VF Corp.’s revenue 15 percent to $3.9 billion for the period.
With continued over-sized growth for The North Face in the EMEA region and some improvement in the Americas in the second quarter due to strengthening demand for lifestyle apparel offerings, VF Corp. slightly raised the company’s sales outlook for the outdoor brand for the current fiscal year.
Timberland saw a small sales decline in the second quarter ended September 30 due to the impact of a customer bankruptcy in the workwear channel and the timing of shipments. VF Corp., the brand’s parent, still expects Timberland to show a gain of 2 to 4 percent in fiscal 2019.
Top headlines from the active lifestyle industry you may have missed this week, including Mammut North America—a division of Swiss-based Mammut Sports Group AG—parting ways with the company’s managing director, Joe Prebich (pictured), for undisclosed reasons.
Shares of Skechers USA rose $3.60, or 13.8 percent, to $29.72 Friday after the company reported earnings topped guidance in the third quarter, thanks to tigher cost controls. A healthy bounce-back was also predicted for the fourth quarter, led by a return to growth in the company’s domestic-wholesale segment with the help of robust demand for the brand’s D’Lites chunky style.
