Roka Sports Inc., best known for its performance eyewear, announce its first Strava Challenge, the Roka Dirty 30.
Category: Outdoor

GoPro Has Strong Black Friday And Cyber Monday
GoPro Inc. announced that the company enjoyed strong sell-through of its three-camera HERO7 lineup during the Black Friday and Cyber Monday period.
Moody’s Affirms Vista Outdoor’s Debt Ratings
Moody’s Investors Service affirmed all ratings for Vista Outdoor Inc. following the company’s refinancing its unrated credit facility. The rating outlook remains negative.
The Conservation Alliance Announces New Board Member
The Conservation Alliance board elected Strick Walker, chief marketing officer at Merrell, to serve on the organization’s board of directors. Walker was elected by the board of directors to fill a vacancy left by Chaco President Seth Cobb.
Ascent360 Heads into 2019 With An Investment Boost
Ascent360, a Golden-CO based software company with a focus outdoor-related companies, announced it has secured a Series A venture capital investment totaling $4.1 million.
OIA Welcomes Tariff Hike Delay
Said Amy Roberts, executive director of Outdoor Industry Association. “OIA will continue to press the case that thousands of large and small retailers and manufacturers of outdoor products play a significant role in bolstering the U.S. economy and that U.S. trade policies should serve to help them continue to innovate and prosper.”
Icebreaker Opens New Bellevue Touch Lab And Re-Opens Portland Flagship
New Zealand-based Icebreaker opened a new Touch Lab in Bellevue, WA and re-open their Portland, OR flagship store.

Performance Bicycle To Liquidate All Doors
Performance Bicycle in an amended bankruptcy filing said Gordon Brothers, which was initially to liquidate 40 Performance Bicycle stores, has been retained to liquidate the chain’s remaining 62 stores. The chain’s owner indicated stores may be reopening as part of the restructuring.
Rusutsu, Japan, Joins Epic Pass For 2019/20 Winter Season
Vail Resorts Inc. on Monday announced a long-term alliance with Rusutsu Resort in Hokkaido, Japan, just 90 minutes from Sapporo and New Chitose Airport.

Tariff War Far From Over
President Donald Trump and Chinese President Xi Jinping agreed Saturday to a temporary trade cease-fire to allow time for more negotiations but trade experts are doubtful that 90 days will be enough time to resolve the thorny and complicated issues that divide the two countries.

November M&A Roundup: Big Outdoor Deals Bookend Busy Month
Two large acquisitions in the outdoor space bookended November—Canada Goose bought Baffin to kick off the month and Callaway bought Jack Wolfskin to close it—while a flurry of M&A activity occurred in the days between.
Julbo Eyewear Names David Crothers As New U.S. CEO
Julbo Eyewear, the French eyewear brand based in the Jura Mountains, has named David Crothers as the new CEO of U.S. operations.
RILA Encouraged By Path Forward With China On Trade
Retail Industry Leaders Association’s vice president for international trade, Hun Quach, issued a statement following President Donald Trump’s meeting with Chinese President Xi Jinping during the G20 meeting in Argentina.
Lowa To Appoint Alexander Nicolai CEO
Lowa said that effective January 1, 2019, Alexander Nicolai will assume leadership of the Lowa’s operative business activities as the new chief executive officer. After heading Lowa for more than 25 years, Werner Riethmann will gradually begin to withdraw from daily business operations next year.

NRF Welcomes Delay Of January 2019 Tariff Increase
The National Retail Federation praised the Trump administration’s decision to hold off on tariff increases that were set to take effect January 2019.