InSport has been awarded a significant contract to meet the performance demands of the elite Navy SEALs. Under the contract, InSport will build the Navy SEAL’s next-generation combat clothing ensemble, known as the Protective Combat Uniform, or PCU.
Category: Outdoor
Lu Rasmussen joines Precor
Fitness industry veteran Lu Rasmussen has joined Precor in
the newly created position of Director of Leasing. according to Precor VP of Commercial Sales Chris Torggler, Rasmussen has a directive to launch an ongoing, comprehensive leasing program that s
Dillards Increases Credit Facility to $1 billion
Dillard's has amended and extended its senior secured revolving credit facility. The amendments include an increase to the amount of the facility to $1 billion from the previous amount of $400 million…
Collegiate Pacific Acquires Team Sports Distributor
Collegiate Pacific announced that it has executed a letter of intent to acquire Kesslers Team Sports of Richmond, IN., the nation's largest independent team sporting goods distributor with annual revenues exceeding $30 million. Kesslers is recognized
Singing Rock Expands
Singing Rock office team expands with 2 new employees.Vojtech Dvorak will be joining the team as the world wide brand manager, and Jan Novotny joins product development as sourcing manager. Vojtech's area will cover grafic work, shop displays, sales
Cold Sports Distribution Inc. Fouded
Bruce Caslowitz and Blaise Rosenthal have formed Cold Sports Distribution Inc. Bruce has an experienced role in snowboarding as sales coordinator and Blaise is the founder of Millennium Three and a professional snowboarder…
Athlete’s Foot Targets Greece
The Athlete's Foot has formalized an agreement with Veto S.A. of Athens, Greece to become The Athlete's Foot's master franchisee for Greece. The company projects multiple store openings over the length of the 10-year agreement in an effort
Primaloft Sponsors Adirondack Backcountry Ski Festival
PrimaLoft is continuing its involvement as a primary sponsor of the second annual Adirondack Backcountry
Ski Festival to be held on Friday, February 27th – Sunday, February 29th in Keene Valley, NY…
Dragon Brings In New Reps
Dragon Optical Is proud to announce the addition of new territorial reps to our team. All the new reps bring exceptional experience and relationships with their retailers to Dragon…
Lass Joins Dragon Optics
Dragon Optical has announced the addition of Christian Lass to our sales staff. Lass, a long time veteran of the action sports world, will manage all domestic Bike and Motocross accounts and the respective regional reps…
Liz Wilson Wins Seattle 1/2 Marathon
SportHill's National and International Sales Manager, Liz Wilson, placed first in the Women's Division of the Seattle Half Marathon…
Join The OIA For Breakfast at OR
Kick off Outdoor Retailer Winter Market by joining OIA for breakfast and learning about the latest research on the outdoor consumer. This premier event will take place on Friday, January 30th at 7:30 am at the Marriot across the street from the Salt Palac
adidas Inks Deals with Wizards’ Arenas
adidas announces that it has reached a multi-year partnership agreement with Gilbert Arenas, the 2002-03 NBA Most Improved Player Award winner and Washington Wizard point guard. Terms of the deal were not disclosed…
NRF: November Retail Sales Rise 4.8% Versus Last Year
According to U.S. Commerce Department data, November retail sales in the GAFS category, which includes most general merchandise categories, increased 4.8% from the same period last year and rose 0.6% from October. Sales in the sporting goods, hobby, book
K2 and Fotoball Begin Exchange Offer
K2 Inc.& Fotoball USA, pursuant to their previously announced merger agreement, K2 has commenced an exchange offer for all of the outstanding shares of Fotoball USA common stock. Subject to the terms and conditions of the offer, Fotoball USA stockholders
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal