The North Face appointed Tony Erlick to vice president of sales effective June 20, 2013. Erlick will report to Todd Spaletto, president of The North Face, and be responsible for the leadership and execution of the brand’s global sales and growth str
Category: Outdoor
Trek to Match World Bicycle Relief Donations in July
Trek Bicycle is partnering with World Bicycle Relief to double the impact of donations made to WBR this July. When supporters of World Bicycle Relief donate to the organization in the month of July, Trek will match their contribution, dollar for dollar…
Sport Chalet’s Modern Prototype Opens in Downtown Los Angeles
Sport Chalet, Inc. has opened its new store prototype in downtown Los Angeles located at the FIGat7th shopping center. The modern store layout, designed by architecture firm Gensler, introduces the Expert Center, a hub in the center of the store designed
Obama Administration Delays Healthcare Law’s Employer Mandates Until Jan. 1, 2015
The U.S. Treasury Department announced late Tuesday that it would give employers an additional year to comply with certain provisions of the Affordable Care Act, provoking immediate praise from the National Retail Federation and other employer groups…
Nike’s New App Focuses on Sustainability
As part of its commitment to designing a better, more sustainable future, Nike launches Making — a new app that helps designers and product creators make informed decisions about the environmental impacts of the materials they choose…
Converse Opens Store in San Francisco
Converse Inc. opened its first Northern California location in San Francisco, the brand’s fifth inline location in the U.S. Located on Market Street…
Vaude Expects Distributor to Open up to 50 Stores in China in 2013
Vaude Sport GmbH & Co. KG said it expects China to become one of its top three export markets by the end of 2013 as its distributor opens up to 50 new Vaude stores…
New Balance Signs MLB Stars
New Balance announced the signing of all-star baseball athletes Yadier Molina and Josh Beckett, as well as the re-signing of Mark Trumbo and Cy Young winner, RA Dickey, to multi-year endorsement contracts…
New Balance to Sponsor Comrades Marathon
New Balance officially signed a multi-year contract to be the technical footwear and apparel sponsor for the Comrades Marathon, the world's oldest ultra marathon and one of South Africa’s premier sporting events…
Injinji Aims Wear and Win Campaign at Store Associates
Injinji launched an integrated retail campaign designed to educate and incentivize sales floor associates to not only wear its five-toed socks, but also help promote the “better performance in any shoe” messaging that surrounds its Performance
Cascade Design Hires Lathrop Associates in New England
Cascade Designs, Inc. hired Lathrop Associates as the company’s new sales agency of record for the New England region…
Xero Shoes of Shark Tank Fame to Attend Outdoor Retailer Show
Barefoot shoe company, Xero Shoes, which was featured on the ABC business/reality show, Shark Tank, will be at the Outdoor Retailer trade show, July 31-Aug 3, 2013 in booth PV449.
New Wave AB Acquires North American Rights to its Craft Brand
New Wave Group AB of Sweden acquired the rights to distribute its Craft performance apparel brand in the United States and Canada from Karhu North America LLC of Beverly, MA…
Grassroots Names Top Retailer, Vendor and Reps of Year at Summer Show
The Grassroots Outdoor Alliance honored the winners of its annual award program at its 13th annual summer trade show, which drew 330 attendees to Ogden, UT June 10-13 and culminated with the donation of 55 bikes to local kids…
Cliff Keen Reaches Endorsement Deals With Metcalf, Van Dusen
Cliff Keen Athletic has entered into separate marketing and athlete endorsement deals with men's freestyle wrestler Brent Metcalf and prominent women's wrestling coach Marcie Van Dusen…
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