Radio host Hugh Hewitt will give a dinner keynote address on the impact of politics at the 2013 SFIA Industry Leaders Summit in Baltimore, MD…
Category: Outdoor
Blake Griffin/Chris Paul in Foot Locker BTS Commercial
Foot Locker, Inc. unveiled one of the latest in its series of national advertising spots to promote its “Approved” sneakers and gear. The commercial stars Los Angeles Clippers teammates and NBA All-Stars Blake Griffin and Chris Paul…
RECALL: 2,900 Gerber Uppercut Fixed Blade Knife and Sheath Sets
Gerber Legendary Blades has recalled about 2,900 Gerber Uppercut Fixed Blade Knife and Sheath Sets because the rigid plastic sheath does not hold the knife securely, allowing it to come out of the sheath unexpectedly, posing a laceration hazard…
Recreation Accounted for 12 Percent of Value Added Created on DOI Lands in FY 2012
Recreation accounted for about 12 percent of the value added created by use of lands managed by the U.S. Department of Interior in fiscal 2011/12, the department reported in its FY 2012 Economic Report…
Billabong’s Paul Naude Resigns
Billabong International Limited said Paul Naude has resigned from his positions as a director and employee of the company to pursue other opportunities. Naude most recently served as president, Americas…
IMG Acquires IP Protection Firm JPatton
IMG Worldwide has acquired J. Patton Sports Marketing, Inc. (JPatton), which developed the process that has been used to produce more than 1.8 billion holographic hang tags and labels in the fight against counterfeiting…
Golfsmith to Bring Stores to South Korea
Golfsmith International signed a definitive licensing agreement with Golfzon Co. to create a retail chain in South Korea under the Golfsmith brand. The new partnership will result in the opening of several Golfsmith-branded stores in and around Seoul…
ABS Hires The Mountain Lab to Manage Brand in North America
ABS Avalanche Rescue Devices Inc. has outsourced brand management, consumer engagement and sales direction for the ABS brand in the United States and Canada to The Mountain Lab, a California-based product and brand development firm…
Palladium Appoints Marketing Director
Palladium appointed Matthew Pantoja as the brand’s senior director of marketing. Most recently, Pantoja served as head of entertainment for Reebok…
Catalyst Marketing Nabs Hydro Flask Account
Hydro Flask has named Catalyst Marketing as its rep group for the Rocky Mountain states including Colorado, Wyoming, Utah and New Mexico…
Leatherman Tool Appoints VP of Manufacturing
Leatherman Tool Group, Inc., appointed Charles Calvin to vice president of manufacturing of Leatherman Tool. Calvin will be based at the company's Portland, OR manufacturing headquarters and report to…
Black Diamond Lowers Guidance Despite Record Second Quarter Sales
Black Diamond Inc. reported sales rose 22 percent to a record $38.9 million in the second quarter ended June 30, while gross margins rose 120 basis points to 40.3 percent. However, the company lowered its guidance for revenue and gross margin for the full
Reef Releases Cyrus Sutton’s Film, Compassing, with Brooklyn Premiere
Reef announced the release of Cyrus Sutton’s latest film “Compassing,” the tale of modern gypsies on a two-month Pacific surf adventure. The film will make its world premiere at the Picture Farm Gallery in Brooklyn…
K2 Sports Appoints VP, General Manager of K2 Canada
K2 Sports promoted Dominic McKenna, a long-time member of the K2 Sports leadership team, to vice president/general manager of K2 Canada, effective immediately…
J. C. Penney Appoints Debra Berman SVP of Marketing
J. C. Penney Company, Inc. appointed Debra Berman as senior vice president of marketing, effective Aug. 2. Berman previously worked for Krafts Foods…
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal