Columbia Sportswear Company finally appointed an executive to lead its lagging European business. Franco Fogliato, who has managed Billabong's European business since 2004, will start Nov. 4 as Columbia Sportswear's new SVP of Europe, replacing
Category: Outdoor
Gordini USA Names Mike Fowler Brand VP of Sales and Marketing
Gordini USA appointed Mike Fowler as the brand’s vice president of sales and marketing, which will include responsibility for internal and external sales teams for Gordini, DROP, licensed product and…
Nike and Puma Remain Among Top Users of Organic Cotton
Nike and Puma were the third and fourth largest users of organic cotton, according to 2012 Organic Cotton Market Report, which is published by the Textile Exchange. The report shows that 71 percent of respondents are planning to increase organic cotton pr
New Balance to Sponsor IAAF Gold Label Maratona di Roma
New Balance announced today the signing of a multi-year sponsorship deal with the IAAF Gold Label Maratona di Roma. The company will serve as the official athletic footwear and apparel sponsor starting with the 20th anniversary Maratona di Roma, which wil
Oliberté Manufactures the World’s First Fair Trade Certified Footwear
Oliberté, maker of sustainably produced leather shoes and bags handmade in Africa, is the first footwear manufacturing facility in the world to be Fair Trade Certified by Fair Trade USA. Oliberté opened its factory in Addis Ababa, Ethiopia, in 2012…
Sierra Designs New Product Designer to Redesign Line From Scratch
Sierra Designs named Chase Schofield to the newly created position of product designer, where he will be tasked with redesigning the brand's sleeping bags, tents and backpacks from scratch…
PHIT: Inactivity Pandemic Will Cost The Industry $28+ Billion By 2018
During a presentation Wednesday at SFIA’s Industry Leaders Summit in Baltimore, SFIA Chairman Bob Puccini, SFIA President Tom Cove, and PHIT America Founder Jim Baugh disclosed that with more and more Americans moving from the ‘active’ c
Judge Dismisses $3.5 MM Wrongful Death Suit Against Gander Mountain
A federal judge has dismissed the $3.75 million lawsuit filed against Gander Mountain Inc. by the husband of a woman killed in the 2009 American Civic Association shooting…
Patagonia Launches
Patagonia announced its new campaign, 'The Responsible Economy,' and outlined its numerous environmental and social “firsts” since being founded 40 years ago. The campaign “challenges the assumption that an economy based on growth an
Patagonia Campaign Asks: Can We Have Prosperity Without Growth?
Patagonia launched The Responsible Economy, a campaign to spur public debate over widely held assumptions that capitalist economies require continued population growth and increasing consumerism to prosper. To confront the “elephant in the room̶
New Balance Breaks Ground on New Headquarters
New Balance officially broke ground Monday, June 24, on its new headquarters building, which will help anchor a 14-acre, $500 million redevelopment project in the Allston Brighton area of the city…
Deloitte Forecasts 4 to 5 Percent Lift in Holiday Shopping
Deloitte's Retail & Distribution practice expects total holiday sales to climb to between $963 and $967 billion[i], representing a 4 to 4.5 percent increase in November through January holiday sales (excluding motor vehicles and gasoline) over last s
Puma Renews Contract with Usain Bolt
Puma has signed a renewed endorsement contract with the World's Fastest Man, Usain Bolt. Having partnered with the Jamaican World and Olympic Champion since he was sixteen years old, this new deal will see Puma work with Usain through and beyond the
GU Energy Labs Names Leadville Champ National Sales Manager
GU Energy Labs named Leadville 2013 100 MTB Amateur champion Laura O’Meara as its new national sales manager for the IBD, or independent bike dealer, channel…
Dearfoams Launches Campus Challenge Contest
Dearfoams, the maker of slippers, launched the Dearfoams' Campus Challenge, a national photo contest that invites college guys to show off their slippers for the chance to win cash…
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